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Sigma Slaps a $950 Price Tag on the 50mm f/1.4 Art Series Lens, Shocks Us All

The first reviews have been clear: the Sigma 50mm f/1.4 Art series lens delivers quality on par with the exceptional $4,000 ZEISS 55mm f/1.4 Otus. That's no small feat, but just how impressive that fact was revolved entirely around what the company decided to price the lens. Well the answer is finally official, and it's going to blow some minds.

The Sony A7s Gets Taken for a Spin at ISO 409,600

Sony announced the full-frame mirrorless A7s earlier this week. And while its 4K video capability was arguably the most touted feature, we were more intrigued by the 12-megapixel sensor that tops out at a ridiculous ISO of 409,600 ... almost half a million ISO ... in a mirrorless camera.

New Leica S to be Announced at Photokina, Packs a 40-50MP CMOS Sensor & 4K Video

From some talks with a Leica rep at the 2014 NAB show, it looks like Digipixelpop has found out that the next Leica S will be announced at Photokina in September. Packing a 40-50MP medium format CMOS sensor and 4K video, it's an interesting addition to Leica's current line-up, but one we probably should've seen coming considering PhaseOne, Pentax and Hasselblad have all already hopped on the CMOS medium format train.

Gofor Envisions a World Where Drones are an On-Demand Service

It's only an idea, a thought experiment that is equal parts cool and terrifying from a privacy perspective, but the Gofor concept is definitely turning heads. Right now, getting into drone photography is pretty pricey, but Gofor imagines a world where you could rent one right from your smartphone.

Captivating TED Talk on the Unseen Worlds that Time-Lapse, Microscopic Imagery and Slow Motion Reveal

The intersection of Science, Technology and Art, at least according to renowned filmmaker and time-lapse photographer Louie Schwartzberg, is curiosity and wonder. And in the TED talk above, he makes the case for how few things pique that curiosity and inspire that wonder like the "hidden miracles of the natural world" that time-lapse, slow motion and microscopic imagery reveal.

Tutorial: How to ‘Make Eyes Look Amazing’ In Photoshop

One of our favorite Photoshop tutorial websites, Phlearn, yesterday put out a tutorial that is both incredibly useful and a bit scary. Useful because making eyes pop in post is probably one of the most sought after Photoshop skills. Scary because this kind of manipulation is a slippery slope that could lead to photographers getting lazy and using the "fix it in post" excuse... so proceed with caution.

Funny Vine Compilation Captures 3 Months of Saturday Mornings with a 4-Year-Old

This father is exhausted... in a funny because it's true kind of way. Over the past three months, YouTube user and proud father of two, Bottlerocket, has been recording a 6-second Vine video every Saturday morning with his 4-year-old. Complete with annoyed look (it's put on folks, he loves his daughter), obnoxiously loud music and rowdy little girl, the Vine compilation above is something of an ode to exhausted parents everywhere.