No, the Fujifilm X-H2S Has Not Been Discontinued
There has been speculation that the Fujifilm X-H2S might be on its last legs, but Fujifilm tells PetaPixel the camera remains an active product for the company.
Photographing Vietnam With Just Two Prime Lenses
A few months ago, I traveled to Vietnam with my family, and I only had 11 days to experience as much of the country as I could. From the chaotic energy of Hanoi’s streets, to the preserved stillness of Hoi An, the calm waters of Ha Long Bay, and the temples of Da Nang, each place felt visually and emotionally distinct—almost like traveling through different worlds in a single trip.
Chart-Topping Sony a7 V Outsold the Next Four Cameras Combined at Map Camera
At the risk of sounding like a broken record, the Sony a7 V topped Map Camera's monthly sales charts for December, the new mid-range full-frame mirrorless camera's debut month.
Viltrox NexusFocus Uses Sony PDAF and Motors to Automate Manual Cine Lenses
Viltrox has launched NexusFocus F1, the world's first PL-E autofocus control system, enabling AI-powered autofocus when using manual PL cinema lenses on Sony E-mount cameras. With vintage glass all the rage these days, this new adapter could be a massive deal for modern filmmakers.
Await Digital Camera Uses ‘Film Rolls’ and Delivers 4 x 6 Prints
For a company that’s made its name in high-end cables, chargers, and Bluetooth trackers, Rolling Square isn’t known for making cameras. First teased at IFA 2025 in Berlin, the Swiss brand unveiled its Await Camera at CES 2026 in Las Vegas and is set to bring it to market within the next few months. It is a throwback to disposable film cameras and relies heavily on prints.
Thypoch’s New Ksana 21mm f/3.5 Lens Channels the Spirit of 1970s Cinema
In trademark Thypoch style, the company's new Ksana 21mm f/3.5 M-Mount lens promises to channel a vintage spirit and deliver photos rich with character and warmth. The new lens promises the classic imaging of beloved 1970s-era lenses.
Ricoh GR IV Monochrome Review: Black and White Comes at a Premium
Why buy a dedicated monochromatic camera when a regular camera can take black and white photos? It's more expensive, far less versatile, and made for a very small market of users. That's the question I hear a lot, and I get it. But I would argue that photography isn't always about the most efficient tool, or the easiest path to a final result.
The Ricoh GR IV Monochrome Will Cost an Extra $700
Ricoh has finally announced pricing for the GR IV Monochrome -- a camera it officially revealed last October -- and it's steep: $2,199.95. That's $700 more than the base model, which represents a 46% price increase.
Dreame, a Company That Makes Robot Vacuums, Launches Leaptic Cube Action Camera
You may be forgiven for not knowing the name Dreame, a company that is best-known for its robot vacuums and lawn mowers, but the Chinese firm has just entered the photography industry in the form of the Leaptic Cube action camera.
Fujifilm Instax Mini Evo Cinema Review: Wait, This Is Awesome
By now, everyone knows about the dominance that Fujifilm holds over the instant photography market. Instax is a huge part of its business and has become the de facto photography gift for birthdays, parties, and at the holidays.
Fujifilm’s Instax Mini Link+ Smartphone Printer Looks All Grown Up
Fujifilm North America Corporation has announced the instax mini Link+, a new smartphone printer that sports a sleeker, more buttoned-up design and works alongside an updated mobile app.
Insta360 Says its Link 2 Pro Closes the Gap Between Webcams and Cameras
Insta360 has announced the Link 2 Pro and Link 2C Pro, two "next generation" AI-enabled 4K webcams that promise to deliver studio-level image quality, clear directional audio, and intelligent controls in a compact, desktop-ready design.
3D-Printed Kit Gives the DJI Osmo Nano Vintage Hasselblad Style
The DJI Osmo Nano is a clever, compact modern action camera with cutting-edge features. But what if it looked and acted less like a modern action camera and more like a classic waist level-viewfinder Hasselblad camera? For some reason, there's a 3D-printed shooting kit that answers that very question.
Dell’s 52-Inch Curved 6K Display Waves ‘Goodbye’ to Multi-Monitor Setups
Dell has introduced the world’s first 52-inch curved 6K ultrawide monitor. Designed to rethink multi-window workspaces, it aims to replace complex multi-monitor setups with a single continuous display. The result is a screen built for dense, multi-system workflows rather than simple scale.
The Sony a7 V Tops Yet Another Sales Chart
There is now even more proof that the Sony a7 V, despite polarized reception, is selling very well.
The Olympus OM-D E-M10 Mark IV Is Not Discontinued in the US
Last week, reports out of Japan indicated that the OM-D E-M10 Mark IV -- the last of the major camera lines that still bears the Olympus name instead of OM System -- was discontinued. That led some to lament the loss of Taylor Swift's favorite camera.
SG-image’s New 75mm f/1.2 Medium Format Portrait Prime Is Under $500
SG-image is a relatively new Chinese lens company making a wide range of lenses, including autofocus and manual lenses for photography and video across many different camera systems and lens mounts. The company's latest, a 75mm f/1.2 prime, is designed for Fujifilm GFX and Hasselblad XCD-series medium-format cameras.
An All-White Fujifilm X half Will Launch Exclusively in China
Last week, it was reported that an all-white version of the Fujifilm X half would be available "overseas" -- a rather ambiguous description. Very little information is available about this camera, but PetaPixel has confirmed that it is a China-exclusive launch.
APS-C Cameras Dominate List of 2025 Best-Sellers
Japanese retail analyst BCN+R has shared the top 10 best-selling interchangeable-lens mirrorless cameras of 2025, and Canon and Sony traded spots in the top five.
Sirui Aurora 35mm f/1.4 Review: Sirui Succeeds Again
With all the budget lens manufacturers available to a prospective buyer, it’s hard to separate the wheat from the chaff. Sirui is a well-known manufacturer of tripod gear, and when I heard they were making lenses too, I was very skeptical.
Photographer Transformed a Panasonic Lumix G9 II Into a Leica Look-Alike
"Programmer by day, photographer by weekend" Cristian Băluță could not find the precise camera he wanted in the market, so he made it himself. Băluță expertly took the internal components from the Panasonic Lumix G9 II Micro Four Thirds camera and put them inside a Leica M replica body he made. It was a labor of love, and while the photographer admits the result isn't necessarily the dream camera he imagined, the project is incredible.
Save Big on the Lighting Gear That Can Improve Your Photos in 2026
The new year is the perfect excuse to finally upgrade the lighting gear that shapes every shot you take. Whether you are refining a home studio, stepping into video production, or simply tired of fighting inconsistent light, better lighting delivers immediate, visible improvements to your work.
You Can Get a Fujifilm X half For Free as Part of an X-T5 Kit
One retailer is giving away a Fujifilm X half as part of an X-T5 kit bundle, indicating that the compact half-frame-style camera might not be popular enough to move on its own despite a recent price cut.
Novachips Debuts First 4TB Capacity CFexpress Card with VPG 800 Rating
Novachips, a memory manufacturer out of South Korea, has announced two new CFexpress Type B memory cards, one of which is the first to combine 4TB capacity with VPG 800 verification.
Viltrox Brings Its Fast 56mm f/1.2 Pro APS-C Lens to Nikon Z Mount
The Viltrox AF 56mm f/1.2 Pro lens announced last September is now available for Nikon Z mount mirrorless cameras. The APS-C portrait prime delivers an 85mm equivalent focal length and fast f/1.2 aperture, promising good sharpness and beautiful bokeh.
The Hasselblad X2D II 100C Honors its Legacy While Embracing the Future
The Hasselblad X2D II 100C is the company's best demonstration yet of how medium format photography doesn't have to come with compromises. Gone are the days of huge, heavy cameras, sluggish and unreliable autofocus, and an obtuse user experience. The X2D II 100C delivers the exceptional image quality photographers expect from medium format and represents the mature roadmap of the company to stand out in the medium format camera industry.
Viltrox Will Launch 50mm f/1.2 and 85mm f/1.2 LAB Lenses This Year
Viltrox has again taken to Reddit to discuss some of its future lenses, this time revealing that its promised 50mm f/1.2 LAB and 85mm f/1.2 LAB lenses will arrive this year.
I’ve Seen the GoPro-Branded Asus Laptop: Who Is This Made For?
As PetaPixel reported this week, Asus and GoPro have come together and birthed a co-branded special edition Asus ProArt GoPro Edition laptop that looks to cater to content creators, but is that who is it really for?
The Future for Pentax is Uncertain, but Ricoh is Committed to the Brand
The Pentax brand has been largely quiet for the last several years. Outside of the Pentax 17 and the K3 Mark III Monochrome, there has not been significant activity. Speaking to PetaPixel, Ricoh President Yasutomo Mori and Kazunobu Saiki, General Manager of Ricoh's Camera Business Division, both promise that Ricoh is committed to the Pentax brand, despite the quiet situation.
Nikon Begins Construction of New Japanese Lens Factories
Nikon Corporation held a groundbreaking ceremony on January 7 to celebrate construction starting on two new buildings to strengthen Nikon's Japanese optical production and development capabilities.
The Instax Mini Evo Cinema Combines Retro-Inspired Video with Instant Film
Fujifilm Japan has announced the Instax Mini Evo Cinema camera, a unique take on the Evo series that focuses on capturing short videos but also combines that with the ability to shoot photos and make prints.
Meike Found a Loophole for Canon’s Closed RF Mount
It's 2026, and Canon has been making full-frame EOS R-series mirrorless cameras since 2018. That has not stopped Chinese lens company Meike from releasing a new 85mm f/1.8 Mark II lens for Canon EF-mount DSLR cameras, which seems strange at first glance, but is actually a clever way to bypass Canon's restrictions on third-party full-frame RF lenses with autofocus.
Westcott’s FJ250 Strobe Boasts the Best Battery Life in its Class
Westcott's new FJ250 250Ws Touchscreen Strobe is an exciting entry-level monolight for photographers who need reliable power, fast performance, and a compact footprint on location. Positioned in Westcott's refreshed lineup below the FJ400 II and FJ800, the FJ250 replaces the popular FJ200 and introduces several user-requested upgrades into a more accessible package.
Cheap Kodak-Branded Memory Cards Are (of Course) Too Good to Be True
It's no secret that Eastman Kodak will license its branding to pretty much anyone and one recent example of this is a series of Kodak-branded storage and memory products. They promise some very impressive performance at a fraction of the cost of major brands, so what's the catch?
The Hands-Free $599 XbotGo Falcon Captures Sports Like a TV Broadcaster
What would a parent do with the power to record a full game their son or daughter played in without touching the camera? The XbotGo Falcon just launched for pre-order at CES 2026 in Las Vegas as a $599 bet on capturing sporting events with the parallels of broadcast television.
Think Tank’s New Photo Backpacks Ditch Dividers for Pouches and Straps
Think Tank's redesigned Shape Shifter 25L and 37L backpacks promises to better serve photographers whether they are working in the field, transporting gear from shoot to shoot, or traveling afar. Think Tank specifically targets the backpack at fast-moving photojournalists, but it is built for all photographers who need to carry a lot of gear safely and access it quickly.
Major Design Aspects of the Ricoh GR Series Will Never Change
Ricoh Imaging approaches the design of its camera series with a very specific set of principles. That’s why the general look, feel, and function of the GR series of cameras hasn’t dramatically changed over the years.
The Nikon 24-105mm f/4-7.1 Is a New Kit Zoom to Pair with the Z5 II
Nikon has announced the Nikkor Z 24-105mm f/4-7.1 zoom lens for Nikon full-frame mirrorless cameras. While it is available on its own, the lens is also being paired as a kit with the Z5 II, giving photographers a third configuration option with one of the most compelling entry-level full-frame cameras on the market.
Hohem’s New Phone-Friendly SSD Is a 3-in-1 Hub for Mobile Video Workflows
Hohem has announced its first SSD, a compact SSD with a flip-up USB-C plug that connects directly to an iPhone, enabling ProRes RAW video capture. The Hohem SSD-01 is much more than just a pocket-friendly SSD, though. It also has USB-C ports for power, attaching accessories, and recording audio.
Godox’s New AD100Pro II Portable Flash Stays Cool Under Pressure
Godox has officially unveiled the AD100Pro II Pocket Flash, bringing meaningful refinements to one of its most popular portable strobes.
Hohem’s New Gimbals Have a Built-in Camera for AI Subject Tracking
Hohem has announced the iSteady MT3 series, bringing its latest artificial intelligence–driven tracking tools to a new generation of prosumer camera stabilizers. Designed to support mirrorless cameras, action cameras, and smartphones, the MT3 lineup focuses on intelligent subject tracking, flexible mounting, and long battery life in a compact, travel-ready design.
GoPro and Asus Are Making a Co-Branded ProArt Laptop
GoPro is getting into the personal computing space. Announced at CES, the action camera company is partnering with PC brand Asus in a ProArt GoPro Edition laptop, which the two companies say is designed specifically for modern content creators.
Canon Partners With Vaonis to Make $99,000 Observatory-Grade Telescope
French smart telescope company Vaonis has unveiled Hyperia, a professional observatory it developed alongside Canon.
The Espresso Lite 15 Brings a Portable Dual-Screen Workflow to the Masses
Australian display company Espresso Displays has unveiled the Espresso Lite 15, a new colorful, portable monitor that promises to be an excellent entry point for creators on the go who want a lightweight second-screen experience without breaking the bank.
This Kodak Charmera Knockoff Steals Everything But the Charm
The Kodak Charmera digital keychain camera, despite its significant technical shortcomings, has been a holiday hit. Companies could not wait to rip it off.
The Sony a7 V Debuted Higher on Sales Charts Than the Canon R6 III
Japanese market analyst BCN+R's digital camera sales rankings for December 2025 are available now, and the Sony a7 V, which released last month, finished higher on the sales charts than the Canon R6 III did the month prior.
Antigravity A1 Drone Review: There Has Never Been Anything Quite Like It
If you're looking at picking up a drone, you probably are thinking of one made by DJI, or another DJI, or yet a third DJI option. Others have tried, but largely, all have failed to get a solid foothold. However, this only refers to the drone market that appeals to the creative videographers. When it comes to the first-person view (or FPV) market, there are many brands vying for attention.
SmallRig’s Latest Is a Tiny $89 Wireless Microphone System
SmallRig has expanded its compact audio solutions lineup with the introduction of the S70 wireless microphone, designed for content creators, streamers, and professionals seeking studio-grade sound in a portable package.
Glyph Says Its New Atom EX SSDs Are Unbeatable For Creative Workflows
Glyph has announced two new portable SSDs: the Atom EX40 and the Atom EX20. Both are described as rugged, high-speed NVMe portable SSDs that are built for high-intensity, demanding creative workflows. The company says most other SSDs aren’t designed for this kind of work, "but their spec sheets won't admit it."
Meike Releases $290 AF 23mm f/1.4 Lens for APS-C Mirrorless Cameras
Meike has officially released its new AF 23mm f/1.4 autofocus prime lens for APS-C mirrorless cameras, expanding its lineup of budget-friendly autofocus optics.