British camera accessory maker 3 Legged Thing has announced the Axis Strap System, a new approach to one of photography’s most fundamental tools.

A new device, the MicroCam X1, has surfaced on Kickstarter, promising to combine microscopy, macro photography, and close-up video capture into an affordable pocket-sized tool. But is it too good to be true?

Bending Spoons has entered a definitive agreement with Vimeo to purchase the video platform for $1.38 billion.

Google recently introduced a powerful new AI model that can edit photos as well as generate synthetic images. And now a viral trend sees people turning theirphotos into imaginary figurines.

During the iPhone 17 Pro segment of Apple's keynote yesterday, the company revealed that the iPhone 17 Pro and Pro Max smartphones now support genlock, which helps filmmakers keep multiple video sources in sync. While discussing this, Apple showed the new Blackmagic Design Camera ProDock accessory for professional videographers, and it promises to power up the iPhone 17 Pro series in a big way.

Leitz Cine, a legendary brand in cinematic optics, has entered the mirrorless lens market. The new Leitz Cine Hektor lens lineup comprises six T2.1 primes, ranging from 18mm to 100mm, all designed for full-frame mirrorless cameras.

A photographer has been reunited with his long-lost 9/11 commemorative plaque -- a piece he thought he would never see again -- after it was discovered by a stranger and traced back to him through a Reddit post.

OpenAI plans to produce a feature-length animated film using AI technology, in roughly a quarter of the time normally required for a project of this scale.

Far be it from me to criticize one of my fellow PetaPixel writers, but I feel it necessary to counter Bimal Nepal's recent 'Stop making digital look like film' op-ed.

A 19th-century photography studio based in Gettysburg, PA, that produces Civil War-era wet plate collodion pictures for clients has been devastated by a fire.

OM System has announced the M.Zuiko Digital ED 50-200mm f/2.8 IS Pro, featuring a massive full-frame equivalent zoom of 100-400mm while maintaining a fast f/2.8 aperture, all in a compact and lightweight lens body.

Blackmagic Design announced that DaVinci Resolve 20.2 and Blackmagic Camera 9.8 (public beta) are available now and add long-awaited support for Apple ProRes RAW, including footage captured using the brand-new iPhone 17 Pro and iPhone 17 Pro Max.

Nikon has announced its first cinema camera -- and first new camera in the Z Cinema series of products (technically the Z-mount V-Raptor [X] and Komodo-X were the first cameras, but those were just re-mounts) -- designed specifically for filmmakers: the full-frame Nikon ZR.

Paying homage to the very first Kodak single-use camera that was released in 1987, the Kodak Charmera blind boxes feature seven different colorful variations of miniaturized, working digital keychain cameras.

RED Digital Cinema, a Nikon-owned company, added another camera to its Z Cinema lineup today: the high-end V-Raptor XE. It is a streamlined version of the V-Raptor [X] and available in both Nikon Z and Canon RF mount versions.

Apple has officially unveiled the iPhone Air, the newest member of its flagship smartphone lineup, which also includes the iPhone 17, 17 Pro, and 17 Pro Max. Positioned between the standard and Pro models, the Air emphasizes thinness, portability, and design innovation while still carrying many of Apple’s latest performance and camera technologies.

Apple has officially announced the base iPhone 17 which has a new 'center stage front camera' that means users will no longer have to rotate their phone to change the orientation of the shot.

Audio technology company Rode, stylized RØDE, has announced significant price reductions across its wireless microphone range, lowering costs on three of its most popular systems.

Only a handful of hours after Sigma announced the 20-200mm f/3.5-6.3 DG Contemporary lens for full-frame E-mount and L-Mount cameras, Tamron revealed that it's working on a 25-200mm f/2.8-5.6 Di III VXD G2 (Model A075) zoom lens for full-frame E-mount cameras.

There was a scary incident at this weekend's NASCAR event in Illinois when a car got perilously close to a cameraman.

A unique Leica camera and lens that belonged to Pope Francis is set to be sold for an estimated $80,000 at the Leitz Photographica Auction.

Canon unveiled the EOS C50 this morning and the new RF mount-equipped full-frame cinema camera, Canon's smallest and lightest Cinema EOS series camera to date, seems like it could be the awaited successor to the Canon EOS R5 C hybrid camera. But is it? Let's see how the two cameras face off.

Canon announced a new compact point-and-shoot camera, the PowerShot 360 HS A. That said, there is very little new here and what is new is generally a downgrade.