Hasselblad's luxury rebrands of Sony cameras may elicit jeers from the photography community, but it seems that sales are doing well enough for Hasselblad to keep doing more of the same. New photos show that Hasselblad is on the verge of launching yet another line: the Lusso. Based on specs, it appears this camera will be a rebranded version of the popular Sony a7R.
Back in March, Phase One Industrial launched the world's smallest 80MP medium format camera for drones. Now Hasselblad is following suit with an aerial camera announcement of its own. The company has announced a new line of aerial cameras called the A5D.
Want a Hasselblad Stellar but don't want to shell out the hefty sum it takes to buy one? Luckily for you, the camera is just a pricey rebrand of the Sony RX100 line, and now Fotodiox has a product just for you. The camera accessory maker has just launched a new wooden hand grip for the RX100 III that looks virtually identical to the handgrip found on the Stellar.
There may never be a better time to jump into Hasselblad digital medium format than between now and Christmas Eve. All of December, the storied brand is offering steep, thousands-of-dollars-off discounts on its H5D cameras and lenses -- you can even get one for under $10,000!
There are some great Black Friday deals out there today, but we're not sure anybody is going to be able to touch the discount Hasselblad is offering on the Stellar Special Edition. So if you're interested in buying a luxury version of the Sony RX100 Mark I that doubles as a collector's item, listen up.
All of the Stellar Special Edition cameras, which usually retail for a whopping $3,300, are selling for $1,000 on B&H photo right now -- that's $2,300 off, very nearly a 70% discount.
Minutes ago, Hasselblad officially unveiled the Stellar II, another Sony rebrand that will likely draw some ridicule from the photo community -- except that Hassy has changed their approach a bit with this camera.
Right in the first line of the press release, they're making one thing clear: this camera is "not intended to be judged against other cameras," but is, "rather, conceived and crafted exclusively for Aficionados, Collectors and Connoisseurs."
A few weeks ago we told you that the first Hasselblad body and Zeiss lens to ever travel to space were going up on the auction block at RR Auctions in Boston.
Conservative estimates put the expected hammer price at between $50k and $100k, but the camera has officially been sold, and its selling price was a whole lot more than that... approximately three times even the highest estimates, in fact.
It appears Hasselblad might finally be caving to the opinion that rebranded Sony cameras are not be the best way to keep the once-prestigious brand alive. Almost three years after opening the Hasselblad Design Center in Treviso, Italy -- the goal of which was to create luxury versions of popular Sony cameras -- the company has shut the plant down.
Space camera collectors and space camera admirers grab your bibs and prepare for some serious drooling. Seven months after that Hasselblad that may or may not have gone to the moon and back snagged a whopping $90K at a WestLicht auction, another intriguing but this time very official Hassy is on the auction block again.
The camera and attached ZEISS lens are the very first Hasselblad and ZEISS in space, and RR Auction in Boston has gone to great lengths to prove that these items are legitimate.
Inspired by Steve McCurry’s “The Last Roll of Kodachrome,” four Tokyo-based photographers took to the streets with only a single roll of 120 film and a Hasselblad to capture what it would be like to shoot the very last roll of film in existence.
Inspired by the viral Paris Through Pentax video we shared not too long ago, photographer Carl Pendle recently decided to put his own twist on the Inception-esque style of 'through the viewfinder' videos and take you on a street photography jaunt through his hometown.
Announced 30 minutes ago as of this writing, Hasselblad has answered many a Hassy users' wishes by releasing the H5X: a followup to the H4X that promises to bring the advanced H5 body's capabilities to older Hasselblad backs, third party digital backs, and film shooters.
Fair warning: your brain's buffer might have a hard time processing this one. Following in the multi-shot heritage of the old CCD H5D-200MS, Hasselblad has released a CMOS version of the multi-shot behemoth. And like its older brother, it can spit out gargantuan 200MP files thanks to Hassy's proprietary Multi-Shot technology that combines as many as 6 shots into one.
While 35mm lovers had their chance late last year to pick up a gold-plated camera, today we have some love for those of you looking to drop a cool $10k on a medium format camera. It’s not just any medium format though. It’s the last of the 500 limited edition ‘Gold Supreme’ Hasselblad 503CW. And it can be yours for the ‘Buy It Now’ price of only $10,000, on Ebay.
Only NASA could turn photography into literal rocket science. As Reddit user truetofiction points out in a resource-rich post, NASA meticulously decided upon a number of factors that determined the fate of the space-bound Hasselblads and the resulting images.
Today, Hasselblad launched the CFV–50c, a 50-megapixel CMOS back – identical to that found in the H5D–50c – capable of being attached to any existing V-system camera.
If you bleed gold, sneeze diamond dust, and are aching to get your hands on the latest but probably not so greatest, we have something just for you. High-end cellphone manufacturer Vertu has teamed up with high-end camera manufacturer Hasselblad to create the Signature Touch, a smartphone that sports a Hasselblad “certified” camera.
In mid-2011, Hasselblad was acquired by the private equity firm Ventizz Capital Fund IV, but rumors are swirling that the fund might be getting ready to ditch their investment.
Last week we shared a video that got both incredibly popular and controversial. It was put together by Photigy's Alex Koloskov, and showed how he created nearly-identical product shots of a glass of whisky using an iPhone and a Hasselblad.
Now he's back to answer some of the concerns that readers brought up after watching that video, specifically regarding how much post-processing went into the image and if it would be printable on the large scale.
We all know that almost any smartphone nowadays can hold its own against a proper camera when given to a real photographer with the proper setup. But is it possible for a smartphone to go head-to-head with the likes of a Hasselblad?
Still think there's no market for overpriced Hasselblad Sony clones? This might change your mind. Thanks to a heated bidding war at the Amelia Island Concours d'Elegance exotic car festival, two ... we'll call them generous... generous gentlemen paid $54,500 for two Hasselblad Lunar cameras that would normally run $14,000 retail.
The following article was written for collectSPACE.com. It is reprinted by PetaPixel with permission.
A camera claimed to have been used on the moon's surface sold for almost $1 million in Austria Saturday (March 22), despite concerns about its history.
Just like Nikon did with the D4s, Hasselblad announced their CMOS sensor-toting H5D-50C before they... well... announced it. Revealing little in way of details, the company said that the camera would become official in March -- and today, they fulfilled that promise.
What happens when you pit Nikon's $3,000 D800E up against a $30,000 Hasselblad H5D? Well, photographer Benjamin Von Wong -- whose work we've featured quite a bit here on PetaPixel -- got to do just that in a friendly comparison.
Hasselblad today announced the next camera in its line of Sony re-makes: The Hasselblad HV. Unlike the Lunar and the Stellar before it, this one has neither an astronomical name nor a particular focus on rare materials, although the differences between the HV and the full-frame Sony A99 it's based on are still minimal with the exception of price.
Update: According to collectSPACE, this might not have been the only camera brought back from the moon. Check out the update at the bottom for details.
A total of fourteen Hasselblad cameras made it to the moon on the Apollo missions; but of those 14, only one ever made it back. And now, that one camera is going to go home with a lucky (and rich) collector pending an auction at WestLicht in Vienna on March 21st.
Every announcement out of Hasselblad recently has had the model names Lunar or Stellar attached, and as such has been more mockery than announcement. We'll be honest... we're not really Hasselblad's target market where those cameras are concerned.
But Hassy has something new for us, and it's not a Sony dressed in Hasselblad clothing: it's 'the world's first 50MP medium format CMOS sensor camera.'
Within much of the photography community, the Hasselblad Lunar and Stellar are something of a running joke -- rebranded Sony cameras that slap on exotic and/or luxurious materials and sell for thousands more than the originals.
But just in case buying a standard Sony NEX-7 Hasselblad Lunar isn't luxurious enough for you, the company is releasing a more expensive limited edition that will only find its way into 200 hands.
Turns out you may not have to be stupid enough to post incriminating evidence on Instagram to get busted via photo in the near future. A pair of British researchers are working on a way to collect identifiable images from the reflections of people captured on a photo subject's eyeball.
When it comes to iconic imagery, there are few individual photographers who can best NASA. From the pale blue dot, to the blue marble, to the amazing photo of Bruce McCandless II floating out into space on the first ever untethered space walk, NASA's got quite a repository of amazing imagery.
One of those iconic images, dubbed AS8-14-2383 but better known as Earthrise, is about to turn 45 years old on Christmas Eve. And so NASA thought it appropriate to share the story of how luck and teamwork helped the astronauts of Apollo 8 capture this photo.