Jaron Schneider

Editor-in-Chief

Jaron Schneider is an award-winning commercial filmmaker, an internationally published consumer technology journalist, and long-time digital imaging expert across the fields of both video production and traditional photography. He is also the host of the PetaPixel Podcast. 

The former A/V Editor of Digital Trends, Features Editor of Imaging Resource, and Editor in Chief of Resource Magazine, Schneider's production work – which includes clients such as Verizon, Redwood Credit Union, Grammy-Award-winning band Train, Food Network's Guy Fieri, UC San Diego Scripps Institute, the San Francisco WETA ferry system, and luxury Swiss watchmakers Cartier and Maurice Lacroix – has been featured across multiple networks, including CNN, ABC Network News, Gizmodo, Huffington Post, Business Insider, The Daily Mail, Telegraph UK, and Jalopnik.

Articles by Jaron Schneider

A hand holds two boxes of camera film: a red Leica box and a blue-striped Adox HR 50 box. The image features a PetaPixel Reviews banner in the lower left corner, with greenery in the blurred background.

Leica Monopan 50 Review: Is It Just Re-Boxed Adox HR 50?

With the popularity of film photography reaching a fever pitch recently, seeing Leica announce its first-ever black and white 35mm film shouldn't shock you. Leica is even making a film camera brand-new, so it makes a ton of sense. But is Leica Monopan 50 any good and -- more importantly -- is it unique?

A Sigma camera lens stands upright in the center with a layered blur effect. "SIGMA" is written on the left and the Sigma logo (Greek letter sigma) in a circle appears on the right, all on a light blue background.

Why Other Camera Companies Can’t Follow Sigma’s Approach to Pricing

This week, Sigma announced that it would be absorbing the additional 5% cost of the newest US tariff on Japanese goods. When bigger, far more established companies like Canon have already said they plan to increase prices and cut costs in response, it's important to understand why Sigma was able to take the action it did while its contemporaries likely cannot.

A Nikon camera lens rests on a weathered wooden surface outdoors with the text "a legend 50 years later" in bold red and white at the top of the image.

A Deep-Dive Into Nikon’s Legendary 105mm f/2.5 Lens

Produced in various configurations over the course of 50 years, Nikon's 105mm f/2.5 lens is considered by many to be one of the best optics the company ever made. In his latest Dino Bytes video, Gordon Laing takes a look at the history and image quality of this much beloved lens.

The image shows the Flickr logo with the word "flickr" in lowercase letters; "flick" is in blue and the "r" is in pink on a white background.

You Must Now Be 18 Years Old To Create a New Flickr Account

Flickr has made some rather dramatic changes to the photo-sharing site in response to new safety standards put in place by the United Kingdom. While some of the new rules only affect citizens of the UK, the website is now acting like an adult website: in order to create an account, new users must be 18 years of age or older.

A black studio light with a reflector dish is positioned on the left. On the right, there is a camera logo and the text "Photographer Tools Co." on a light gray background.

Photo Tools Company Makes Simple Solutions for Common Problems

Photographer Tools Co. is a new store and line of products designed to solve common, yet often unaddressed, problems encountered by photographers. Described as “developed by a commercial photographer with over 15 years of professional experience,” this small store offers a few products that might be beneficial to working photographers casually running into everyday problems in the studio.

A Sony RX1R III camera is shown on a black background, with the text "RX1 R III" beside it. The "R" and Roman numeral "III" are in red, highlighting the camera model.

Sony RX1R III Pre-Orders Are Strong Despite High Asking Price

The online discourse surrounding the Sony RX1R III has been up and down. When Sony surprise announced it 10 days ago, the Internet's immediate response was jubilant. But then, not long after, the asking price of $5,100 sank in. The whiplash was hard and fast, leading many to believe it wasn't going to sell well. That doesn't appear to be the case at all.

A smiling person in a light hoodie holds a silver RETO Ultra Wide & Slim film camera to their face. The PetaPixel Reviews logo is overlaid in the bottom right corner. A building and trees are blurred in the background.

Reto Pano Film Point-and-Shoot Review: C I N E M A T I C

In May, vintage-inspired analog camera company Reto announced the Reto Pano, a reusable point-and-shoot camera with both an ultra-wide lens and the promise of being able to switch freely between standard 35mm film aspect ratio and panoramic mid-roll. It got my attention.

A young woman with long nails adjusts her sunglasses and looks at the camera, with two friends in the background, outdoors on a sunny day in a park.

Waves Are ‘Dumb’ Camera Glasses Aimed at Creators

Waves are a new brand of "all-day" camera glasses designed for content creators and are meant to be an invisible way to capture the world directly in front of the wearer. They're not smart glasses, but instead are just a face-mounted camera because "smart glasses are cringe."

A young boy with blue eyes sits under a blanket, illuminated by the light from a smartphone or tablet he is holding, staring intently at the screen in a dark environment.

Scientists Call for Ban on Social Media and Smartphones Before Age 13

A global, wide-reaching study has revealed that receiving a smartphone, and then using it to access social media, before the age of 13 is directly associated with poor mental health outcomes in young adulthood, specifically among young women. The results are so alarming that the researchers are calling for a global ban on them before a person reaches the age of 13.

A box of Harman Phoenix ISO 200 Colour Film sits on a white platform against a dark background with blue abstract shapes, with a "PetaPixel Reviews" banner in the top left corner.

Harman Phoenix II Film Review: Crunchy Pastels

Harman is on a roll, expanding its support for analog photographers with multiple new film emulsions this year. Right on the heels of Kentmere Pan 200, its new Phoenix II film stock replaces the more experimental original Phoenix and improves on it in multiple areas. That said, it might not be for everyone.