clever

A Clever Camera Store Ad on the Side of a Bus

Over in Japan, the electronics chain Yodobashi Camera places these creative ads on the sides of buses that turn the rear wheel into a lens for a giant camera. Kevin Warnecke spotted this one in Kyoto, Japan.

Photos Arranged Side-by-Side to Create Clever Scenes

Upon first glance, the images in art director Stephen McMennamy's #combophoto project may look like surreal photo-manipulations created using Photoshop. They're actually the result of a much simpler process.

For each one, McMennamy carefully shoots two photographs and creatively arranges them side-by-side to create imaginative new scenes.

Viral: Zookeepers Are Recreating Chris Pratt’s Pose in Jurassic World

There's a new viral photo fad that's sweeping the world in the wake of Jurassic World's blockbuster opening. One of the heavily publicized scenes from the film shows actor Chris Pratt with a few dinosaurs inside an enclosure. Now real-life zookeepers (and ordinary folk) at major zoos around the world are doing their best to recreate that shot in humorous parody photos.

Olympus DSL-ARM Ad Pokes Fun at the Heaviness of DSLRs

Olympus has launched a bizarre and humorous new ad campaign to promote its mirrorless cameras at the expense of "heavy DSLRs." The ads feature a made up medical condition called DSL-ARM: "the affliction of having your arm stretched by using a heavy DSLR." Check out the 30-second ad above.

This Clever DIY Platform Lets You Take Pictures Over Fences

Hobbyist photographer and motor racing fan Carlo Bingen was at a race at the Circuit de Spa-Francorchamps in Belgium yesterday when he cane across this photographer taking pictures over the chain link fence. While many people would be content with shooting through the fence gaps with a telephoto lens, this guy created a DIY platform that lets him stand over the top.

A Selfie a Day Keeps the Doctor Away: Creative Studio Self-Portraits by Mike Mellia

Mike Mellia is an advertising and fine art photographer based in New York City. Over the past year, he has been working on a project titled "A Selfie a Day Keeps the Doctor Away." It's an ongoing series of self-portraits captured in a studio and shared through Instagram.

Mellia poses as a wide range of fictional personas and includes clever and humorous captions to go along with each image. He says the photo above shows "that one time an affluent divorcee invited me to clean her pool."

This ‘Forwards’ Video is Actually ‘Backwards’

This isn't related to still photography, but we occasionally share some creative ideas from the world of video. The short film above by Eran Amir is titled "This Video is in Reverse." It may look relatively straightforward at first glance, but get this: everything you see was captured in a single take and then played backwards.

Backwards Footage of Steel Wool Spinning is a Treat for the Eyes

Spinning some burning steel wool around on the end of a rope is popular as a way to create dazzling long exposure photographs. It can also be used for dazzling video as well.

Photographer Richie Johnston created the video above by capturing a woman spinning steel wool in a forest and then reversing the footage. It's titled "Ignition Sequences."

Famous Paintings Recreated as Photos Using Things Around the Office

Photographers Chris Limbrick and Francesco Fragomeni both work for the website hosting company Squarespace. During times in which they're not hard at work, the duo has been shooting a lighthearted photo project called foolsdoart.

Each photograph is a recreation of a famous painting with Limbrick and Fragomeni as the subjects and with their office as the stage.

Every Camera Trick Packed into One Car Commercial

How many different ways can you capture a car on camera? That's what Toyota's marketing team sat down and brainstormed last year when planning a commercial for the 2014 Toyota Corolla.

The 1-minute ad they came up with (it aired late last year) attempts to use every trick in the book.

Forget Clouds: Man Photographs Cheetos That Look Like Things

Have you ever looked up and noticed that a particular cloud looks like a face, a dog, a ship, or some other object? It's a psychological phenomenon known as pareidolia, where the human brain takes randomness and tries to turn it into something significant and known.

Andy Huot's project Cheese Curl Art revolves around pareidolia, but instead of spotting things in clouds, Huot photographs Cheetos. Recognize the Cheeto above? The photographer captioned it, "Sasquatch."

Clever Trick: Document the Exact Lighting Setup of a Photo Using a Christmas Bulb

When capturing a photograph, something many of us meticulously try to account for is the lighting -- more specifically, how much light is coming from what sources.

Using ratios, a bit of rough math and a pen & paper, you could write it down. But sometimes numbers don’t directly translate into results. Here with an ingenious way to properly capture the lighting in a scene is Felix Kunze and Sue Bryce.

10 Cheap & Clever Tricks for Getting More Out of Your Mobile Photography

If you’re looking to get more out of your smartphone’s camera with minimal financial investment, look no further. Kai and the DRTV team have created a short little video that goes over ten cheap, clever tricks that'll help you get the most of your mobile photography.

Kai specifically uses an iPhone throughout the video, but a number of these tricks can be used on any mobile device.

Clever Photo Series Imagines the Everyday Life of an Earthbound Astronaut

Say you're a space enthusiast; and say you find yourself bidding on an old Russian high altitude spacesuit; and then, say you win that auction. What would you, as a skilled photographer with a brand new, awesome prop on hand, do with it?

We can't speak for you, but we can show you what photographer Tim Dodd did, and it's just plain fun.

Slices of Life: Commuters Framed by the ‘Gap’ Found in Subway Stations

Framing passersby with light and shadows is a pretty common technique in street photography, and one that we've featured a number of times in the past.

Singapore-based photographer Weilun Chong frames his subjects with something that's a little more concrete -- literally. His "Please Mind the Gap" project features portraits of subway commuters framed in the gaps they're told to mind.

Star Wars-themed Wedding Photo Shows Newlyweds Battling the Empire

Creative, imagination-filled wedding photographs are starting to become quite trendy -- at least online. Earlier this year, we shared viral photos of bridal parties running for their lives from a T-Rex and from Star Wars Imperial Walkers.

Chicago-based wedding photographer Steven Kowalski also joined in on the fun, creating the epic Star Wars-themed photograph above at a wedding earlier this month.

212 Instagrammers Join Forces to Create Stop-Motion Car Video

Never underestimate the power of 212 Instagrammers. Now that might seem like a strange thing to say, but vehicle manufacturer Lexus quite literally put over 200 mobile-phone-toting-picture-takers on a lot with a 1,400-foot track and let them go to town on the 2014 Lexus IS F SPORT -- a vehicle we all would probably like to see sitting outside our front doors.

Engagement Photos in the Style of Parody Movie Posters

When planning their engagement photographs, photographer Joshua Watson and his then-fiancee Rachel wanted to announce their engagement and invite family and friends to their wedding in a creative way. Living in La Mirada, California, just 30 minutes away from Hollywood, the couple settled on the concept of movie posters.