Forget Clouds: Man Photographs Cheetos That Look Like Things

Michael Zhang

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Have you ever looked up and noticed that a particular cloud looks like a face, a dog, a ship, or some other object? It’s a psychological phenomenon known as pareidolia, where the human brain takes randomness and tries to turn it into something significant and known.

Andy Huot’s project Cheese Curl Art revolves around pareidolia, but instead of spotting things in clouds, Huot photographs Cheetos. Recognize the Cheeto above? The photographer captioned it, “Sasquatch.”

Over the past year, Huot has been regularly finding Cheetos that look like various things. When he spots one, he photographs it and then uploads it to Instagram with a caption of what he’s seeing. Over 30,000 have begun following the account in order to receive a regular dose of clever and humorous Cheeto pareidolia:

Here are some of the most popular photographs shared by Huot so far — see if you can guess Huot’s interpretation of each one before looking at his caption:

Upset and crying over his new flattop haircut, this toddler is held by his mother, who tries to induce laughter by placing her mouth against his chest and blowing to produce the playful sound of flatulence.
Upset and crying over his new flattop haircut, this toddler is held by his mother, who tries to induce laughter by placing her mouth against his chest and blowing to produce the playful sound of flatulence.
After urinating on their subordinates to assert dominance, these two monkeys give each other a high five.
After urinating on their subordinates to assert dominance, these two monkeys give each other a high five.
Abraham Lincoln holds his top hat, bites his lip and reassures his wife, marry todd, that the dress she's wearing makes her look thin and matches the bag she's holding.
Abraham Lincoln holds his top hat, bites his lip and reassures his wife, marry todd, that the dress she’s wearing makes her look thin and matches the bag she’s holding.
The firing of this unique incendiary round proves that this antique Colt 45, with heavy patina, is still in working order.
The firing of this unique incendiary round proves that this antique Colt 45, with heavy patina, is still in working order.
Australian cowboy, Jamie Manning, breaks the world record by riding this mechanical bull for 2 minutes, 4.49 seconds.
Australian cowboy, Jamie Manning, breaks the world record by riding this mechanical bull for 2 minutes, 4.49 seconds.
After a sermon, Pope Frances, wearing a miter, prepares to get in the pope mobile, but not before taking a quick selfie using the forward-facing camera on his iPhone 5S.
After a sermon, Pope Frances, wearing a miter, prepares to get in the pope mobile, but not before taking a quick selfie using the forward-facing camera on his iPhone 5S.
Whether it's a defense mechanism, form of communication or sign of intelligence, this monkey is throwing feces at his friend.
Whether it’s a defense mechanism, form of communication or sign of intelligence, this monkey is throwing feces at his friend.
While feeling self-conscious about his appearance, Brian Griffin's cousin Jasper, sucks in his gut to impress a potential mate.
While feeling self-conscious about his appearance, Brian Griffin’s cousin Jasper, sucks in his gut to impress a potential mate.
18 weeks into the gestational age, this fetus has developed more muscle and bones have begun to harden, however, his mother will not feel fluttering in her lower abdomen for another couple weeks.
18 weeks into the gestational age, this fetus has developed more muscle and bones have begun to harden, however, his mother will not feel fluttering in her lower abdomen for another couple weeks.
Jonah Hill smelling his armpit to make sure he put on deodorant.
Jonah Hill smelling his armpit to make sure he put on deodorant.
The uncurled prehensile tail of this West Australian seahorse is a sign of confidence in his swimming ability.
The uncurled prehensile tail of this West Australian seahorse is a sign of confidence in his swimming ability.
The execution-style killing of a man for being different.
The execution-style killing of a man for being different.

You can find more of these images over on the Instagram account @cheesecurlsofinstagram.

Image credits: Photographs by Andy Huot and used with permission

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