pentax

The Best Lenses for APS-C Cameras in 2022

While full-frame has received the most attention from camera manufacturers in recent years, there are plenty of great reasons to purchase smaller format sensors like APS-C. These systems can be cheaper, smaller, lighter, and offer greater reach over their full-frame counterparts.

The Nikon F SLR

How the Nikon F Revolutionized Photography

As an art form and a technology, photography’s youth is only matched by its blisteringly rapid advancement. This creates something of a paradox for us as enthusiasts and professionals, where the history of the medium we so love can feel both short and overstuffed. Neither condition is conducive to any one camera gaining, let alone maintaining, a sense of permanence or constancy.

Pentax K-3 Mark III Review: An Excellent, Expensive DSLR

Pentax put a lot of time and effort into making the K-3 Mark III, and it shows: it's a huge leap in tech for a DSLR. But it's still a DSLR in a mirrorless world, and that perception combined with a premium price might hold back Pentax's latest $2,000 APS-C camera.

Are Cameras Actually More Expensive Now Than Ever Before?

There is a purveying sentiment that cameras have only gotten more expensive over time. While there is certainly some validity in certain sectors of the market, the truth about camera prices over time is a bit more nuanced and complex than the average person makes it out to be. So, let’s take a look.

Ricoh Launches the Pentax K-3 Mark III, Its Flagship APS-C DSLR

After months of hype and an unexpected delay, Ricoh has finally announced the Pentax K-3 Mark III DSLR. The flagship camera features an optical viewfinder, a ruggedized body, an AI-assisted subject recognition technology, and a 25.73-megapixel BSI sensor with ISO sensitivity up to 1,600,000.

Godox Unveils Cylinder-Shaped AD100Pro Pocket Flash

Godox has announced the compact AD100Pro Pocket Flash strobe, which features high-speed sync (HSS), wireless control, TTL, and a modeling lamp powered by a 2600 mAh battery. All in, battery included, the tiny strobe weighs only 524 grams (~18.5 ounces).

Pentax ‘Cannot’ Go Mirrorless: Ricoh Imaging CEO

In an interview with Alfa Romeo Japan, the President and CEO of Ricoh Imaging Shinobu Takahashi is surprisingly upfront about Ricoh's acquisition of Pentax and the issues the company has had with finding its place in a competitive and collapsing market.