pentax

Why Pentax Has Failed at Mirrorless Cameras

Over the last decade, mirrorless camera technology has evolved to the point that it's now a welcome technology for many photographers and filmmakers. Although, along the way, it's not been an easy ride for the big mirrorless camera brands. User sentiment, Japanese earthquakes, the pandemic, and newer technology adoption have all taken their toll, leading to spot fires in the manufacturing process and camera uptake.

Pentax DA* 16-50mm f:2.8 Lens Review

Pentax DA* 16-50mm f/2.8 Review: The Best Lens for the K-3 Mark III

Last year, Ricoh Imaging released the Pentax K-3 Mark III, which proved to be an excellent (yet expensive) DSLR. Ricoh says the Pentax-DA* 16-50mm f/2.8 ED PLM AW is the "ultimate general professional-grade zoom lens" for APS-C DSLR systems like the K-3 Mark III, and I have to say it lives up to that.

The Best Cameras for Beginners in 2022

Looking to get started in photography but feel overwhelmed at the huge number of different camera models on the market? The daunting feeling can be an obstacle as you try to dive headfirst into the art form, but you have come to the right place: we have selected the best cameras for beginners looking to dip their toes in photography without breaking the bank or getting in over their heads.

The Best Medium Format Film Cameras to Buy in 2022

The past decade has seen an explosion of film users. Whether this is driven by a sense of nostalgia, or a desire to experience the past (for those too young to have shot film earlier in their life), for the simplicity, or perhaps because some celebrities have taken to shooting film, it doesn’t really matter. The reality is likely a combination of many factors.

Ricoh Pentax faces a defining moment

Ricoh Pentax: The Beginning of the End or the Start of a Bright Future?

Ricoh seemingly made the significant announcement that it would cease the mass production of digital cameras (which includes the Pentax brand), shifting instead to a direct-to-market model. For now, it only affects its business in Japan, although the ramifications could affect its business more widely. What does this mean for Ricoh (and Pentax) and their future?

The Best Lenses for APS-C Cameras in 2022

While full-frame has received the most attention from camera manufacturers in recent years, there are plenty of great reasons to purchase smaller format sensors like APS-C. These systems can be cheaper, smaller, lighter, and offer greater reach over their full-frame counterparts.

The Nikon F SLR

How the Nikon F Revolutionized Photography

As an art form and a technology, photography’s youth is only matched by its blisteringly rapid advancement. This creates something of a paradox for us as enthusiasts and professionals, where the history of the medium we so love can feel both short and overstuffed. Neither condition is conducive to any one camera gaining, let alone maintaining, a sense of permanence or constancy.

Pentax K-3 Mark III Review: An Excellent, Expensive DSLR

Pentax put a lot of time and effort into making the K-3 Mark III, and it shows: it's a huge leap in tech for a DSLR. But it's still a DSLR in a mirrorless world, and that perception combined with a premium price might hold back Pentax's latest $2,000 APS-C camera.

Are Cameras Actually More Expensive Now Than Ever Before?

There is a purveying sentiment that cameras have only gotten more expensive over time. While there is certainly some validity in certain sectors of the market, the truth about camera prices over time is a bit more nuanced and complex than the average person makes it out to be. So, let’s take a look.