Posts Tagged ‘focus’

Lytro Raises $50M to Shift Focus from Still Photos to Video and Virtual Reality

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Lytro has announced that it just raised $50 million to undergo a “strategic shift” in strategy. Instead of focusing on light field photography and refocusable 3D photos, the company plans to expand into the fields of video and virtual reality. A large number of jobs will be shed during this process.
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Stay Focused: An App That Brings Focus Stacking to Your iPhone Camera

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Stay Focused is a new app that brings focus stacking to the iPhone. By shooting multiple photos at different focus distances and then combining them, the app allows users to capture images with a greater depth of field than a single iPhone snap may allow.
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Lytro Unveils ‘Focus Spread’, A Feature That Lets You Pinpoint Where Focus Starts and Ends

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Lytro has released Version 4.1 of its desktop light field photo editing software, and one of the main new features is something called “Focus Spread.” It’s a revolutionary feature that takes advantage of Lytro’s “shoot now, focus later” abilities, giving photographers the ability to control where focus starts and stops in a photo.
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Zone Focusing: How to Use Those Markings On Your Lens You Might Have Never Used Before

You’ll seen all those markings on lenses, but do you know what all of them are there for? Some of you might, but for those who don’t or are looking for a refresher, YouTube user Tim Heubeck has put together a quick little how-to that introduces you to the numbers on the front of the lens that are used for zone focusing — a method of focusing that’s particularly useful in street photography. Read more…

Simple Tip for Getting Tack Sharp, In Focus Landscape Photos Every Time

For landscape photographers, getting your entire scene in focus while keeping things as sharp as possible at the same time can be a challenge.

But if you follow the simple technique laid out by photographer Joshua Cripps in the tutorial above, as he puts it, it becomes “as easy as manually removing a corn syrup-based artificially-flavored confectionary product, from the infantile grasp of a newborn Homo sapien.” Read more…

Apple Patents Fascinating ‘Artificial Muscle’ Tech for Controlling a Camera Lens

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According to a newly-published patent from Apple, the tech giant is looking to flex its muscles in the world of smartphone camera technology… quite literally. Read more…

3 Awesome Camera Features Apple Didn’t Mention During Yesterday’s Keynote

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Is it too much to ask that Apple spend their entire WWDC Keynote talking about photography-related things? Okay, yes… maybe it is. But that doesn’t mean you should be left out of the loop, so here are the three major photo-related updates that Apple didn’t have time to talk about during yesterday’s keynote. Read more…

Not All Bokeh is Created Equal, DigitalRev Explains Why

Defined by Google as, “the visual quality of the out-of-focus areas of a photographic image, especially as rendered by a particular lens,” Bokeh is a term that has become much more prominent in the past ten years or so than ever before, thanks to the photography community. Read more…

Google Releases Standalone Camera App, Features Lytro-Like Focus Control

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Google wants to give all Android users (or at least those running Android 4.4 and up) the opportunity to use a camera app designed by the same people who made the operating system, and so the company has decided to release a standalone ‘Google Camera’ app packed with a few features that will make it a very tempting download at the price of “on the house.” Read more…

New Sigma 50mm Gets Full-Time MF, USB Dock Coming to Sony & Pentax Mounts

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In addition to actually announcing the much-praised 50mm f/1.4 Art lens last week, Sigma also revealed a useful unknown feature for the new 50, as well as some hardware updates for their entire glass line-up. Read more…