Expectation vs Reality When Buying a New Camera
Here’s a brilliant 45-second commercial that shows what expectation versus reality is like when buying a fancy new camera.
Here’s a brilliant 45-second commercial that shows what expectation versus reality is like when buying a fancy new camera.
Apple recently launched a global advertising campaign touting the camera quality of the iPhone 6. As part of the campaign, the company put up billboards all over the world with its favorite photos captured by iPhone 6 users with the phone.
Two pranksters from the advertising industry recently decided to poke fun at the billboards by putting up their own fake "Shot on iPhone 6" ads next to them.
Apple aired a new iPad commercial during the Oscars ceremony last night. The ad touts the iPad as a tool that anyone can use for creating films. What viewers may not have known while watching the spot, however, was that the commercial itself was filmed entirely on an iPad.
Here's a rather humorous example of why it's important to source your photographs correctly and carefully. Venezuela's state run television has taken down a photo after it was discovered that they had been trying to promote tourism with a photo of an American that had been detained.
A common feature of first person shooter video games is an instant replay that pops up every time your character is killed, showing you exactly how you met your demise. Above is a new ad for Call of Duty: Advanced Warfare that features Randal Higgins, the imaginary cameraman behind the game's "KillCam". (Warning: There's some strong language).
Samsung has launched a clever new marketing campaign to promote its tiny NX Mini mirrorless camera. The ads imagine a few famous self-portrait paintings as a result of selfies captured with the company's camera.
Have you ever wondered what a multi-decade time-lapse of your living room would look like? Well, we don’t exactly have one to share with you, but what we do have is this clever advertisement from Dutch company Philips that tries to imagine what that might be like.
How many different ways can you capture a car on camera? That's what Toyota's marketing team sat down and brainstormed last year when planning a commercial for the 2014 Toyota Corolla.
The 1-minute ad they came up with (it aired late last year) attempts to use every trick in the book.
As part of its latest wave of marketing following the unveiling of the iPhone 6 and Watch, Apple has released a creative video advertisement that uses careful camera angles and forced perspective to tell its very Jobs-esque story.
Jack Salzke from over on FadedFocus Photography worked with Leigh Diprose of Warehouse 100 to create this speed-retouching BTS of the process that went into creating an impressive Corona Extra advertisement.
Mother's Day is tomorrow, and so we leave you tonight with a touching reminder from Canon Canada to do something sweet for the mothers in your life.
What’s the most boring advertisement you’ve ever seen? Well, whatever it is, Leica is here to challenge it. In a move that is part humor part marketing brilliance, Leica has put together a 45-minute long advertisement that shows off every. single. second that each of their just-announced Leica T cameras spend being polished down, ever-so-meticulously, by hand.
We all know how much time and effort is put into photo compositions, but the process by which the above image was created is even more mind-blowing when it's compiled into the GIF you see below.
Last month we wrote about and shared the trailer for the inception-worthy short film, "DEDICATED" (a D4s promo film about people using the D4s that was shot on a D4s). And yesterday, Nikon ambassador Corey Rich posted the final version of the film, along with a 14-minute behind the scenes look at what went into the production.
Several months after model Avril Nolan sued stock photography giant Getty Images for displaying her portrait and licensing it to the New York State Division of Human Rights for an HIV-related advertisement, a judge ruled the lawsuit will be taken to court rather than dismissed as Getty had hoped for.
There's something awesome about vintage ads. This rings especially true for photography ads, because while technology ads of the past for things like computers or other gadgets might seem comically archaic, the text in something like this Leica M4 ad could very well be seen in the next Pure Photography-like campaign.
Each year, UK retailer John Lewis releases a touching, moving and otherwise awesome Christmas advertisement that manages to moisten our eyes and get us in the Holiday spirit like none other.
Doing this requires that they constantly re-evaluate their approach and come up with new and creative ways to inspire and endear viewers to their message, and this year, that meant taking a step back and using animation techniques that'll hit you right in the nostalgia bone: hand drawing and stop-motion.
Stock photography heavyweight Getty Images is in some hot water after being sued by a model over the use of her portrait in an HIV-positive advertisement.
Never underestimate the power of 212 Instagrammers. Now that might seem like a strange thing to say, but vehicle manufacturer Lexus quite literally put over 200 mobile-phone-toting-picture-takers on a lot with a 1,400-foot track and let them go to town on the 2014 Lexus IS F SPORT -- a vehicle we all would probably like to see sitting outside our front doors.
Canon will soon be announcing a 70D to replace the 60D in its mid-level lineup, and we have a pretty darn good idea of what that camera will be like. An advertisement for the camera has leaked onto the web, revealing just a couple of photos but a whole list of specs and features.
I was on little road trip recently, when the need for BBQ became so overwhelming that I had to stop at the first restaurant I could find. It happens sometimes. I'm not proud of it, but when Pork speaks, I listen. Luckily, there was an adorable little BBQ place in the next town. A tiny little mom-and-pop joint, which in my opinion, are always the best.
Samsung found itself in an embarrassing copyright infringement controversy earlier today after the company published a street photographer's work without permission as an advertisement on its Facebook page. It wasn't just the unauthorized use of the image that was embarrassing; here's the kicker: the photograph was actually shot using a Nikon camera.
Here's a new iPhone commercial Apple just released today on its website and on YouTube. It's a 1-minute-long spot that focuses on how the iPhone has shaken up the world of casual photography by becoming the world's most popular camera.
In 2010, photographer Seth Taras created a series of photographs for a worldwide marketing campaign for the History Channel with the message "Know Where You Stand." The photographer shot photos at locations around the world where major historical events happened, and then blended old photos showing those events from the same perspective. It's the same "then and now" concept that has become quite popular over the past few years.
Last week we featured some Sears catalog ads for camera kits from back in 1900, and shared …
Chrysler hit a home run this past Super Bowl with its photographic "God Made a Farmer" commercial... so let the spoofs begin. Photo backup service Mosaic create the parody above titled "God Made a Photographer."
The Brazilian advertising agency Y&R recently came up with an extremely clever series of photographs for Colgate to promote the company's line of Total dental floss. Check out the three couple portraits in the post and see how quickly your eye is drawn to the weirdness.
If you were watching the Thanksgiving Day NFL football games on TV today, you may have seen the above commercial promoting the Canon Rebel T4i entry-level DSLR. It's a humorous ad that asks "When was the last time something inspired you to be creative?" and shows a number of photographers putting themselves in uncomfortable (and unsafe) situations in order to capture the photograph they have in their minds eye.
Thanksgiving is just around the corner, and even people who don’t ordinary take pictures are likely dusting off their …
Photographer Gary Land was recently hired by Nissan to shoot a series of car advertisement photographs featuring the famous Heisman Trophy-winning football players Charles Woodson, Bo Jackson, Robert Griffin III, and Herschel Walker. Luckily for all of us, the team produced a series of behind-the-scenes videos offering short glimpses into how the photographs were created, the gear they used, and tricks they came up with to their turn ideas into reality.
Earlier this year, we shared the photos of Tim Noble and Sue Webster, London-based artists who are well known for creating amazing shadows using piles of carefully arranged objects. Perhaps inspired by their work, photographer Julian Wolkenstein shot a clever series of photographs a couple of years ago that show three people contorting their bodies in various ways to create intricate shadows on the wall behind them. The project is titled, Nova.
What did famous movie characters look like when they were kids? That's the question answered by a series of cute advertisements by Brazilian ad agency Globalcomm.
Promoting a brand new movie theater that opened up in the shopping mall Praia de Belas, the photographs show youthful versions of characters such as Jack Sparrow and Forrest Gump.
Dutch website Focus Media published this reader photo of an Italian camera dealer ad showing the Nikon D600 -- a camera that doesn't officially exist yet. This new sighting comes after first photos of the entry-level full-frame camera leaked back in June.
Check out this blast from the past: it’s a 1986 commercial for the Minolta Maxxum 7000. The Minolta 7000 …
Dutch photographers Anuschka Blommers and Niels Schumm shot a series of photographs for a Dove ad campaign that uses the Thatcher effect for some stealthy creepiness. The effect is created by flipping a portrait upside down while keeping the eyes and/or mouth right side up. The human brain has a difficult time detecting these subtle "local" changes, and the portraits may look normal until you see them flipped. Try turning your monitor or head to look at these images upside down.
From Love to Bingo in 873 Images is an amazing short film created by …
This is probably the strangest and most awkward thing you'll see today. It's a short 5-minute video titled "The World's Most Downloaded Man" that chronicles photographer Fernado Martins' journey to meet Jesper Bruun, the world's best-selling stock photography model.
Filmmaker Casey Neistat (whose peanut butter jar lens fix we featured recently) was recently commissioned by Nike to create an advertisement for its new FuelBand.
French photographers organization Union des Photographes Professionnels (UPP) launched a controversial new advertising …
Here’s a clever parody of the drug commercials you see on TV. It’s marketing “Fauxtographor”, prescription pills geared towards …