When asked to present food in a natural yet humorous manner, photographer Dwight Eschliman and his team brought the concept to life through a series of well-lit, colorful, and styled photos for the supermarket chain Lidl.
Fashion and lifestyle magazine Elle has become the first to ban animal fur from appearing in any of its editorial and advertising photos across its online and print editions.
Apple just released this 38-second commercial touting the benefits of the new triple-camera system found in the newly announced iPhone 11 Pro.
If you were annoyed by Apple's pronunciation of the word 'bokeh,' then you may be doubly peeved by the company's latest iPhone ad. This 38-second TV spot turns 'bokeh' into a verb.
The Washington DC burger chain Z Burger is apologizing this week after it used a picture from photojournalist James Foley's beheading to promote its food.
Snapchat ran its first TV commercial this past weekend. As you can see in the 60-second video above, the company is trying to sell itself to a wider audience as "A New Kind of Camera."
Apple latest "Welcome Home" advertisement for the HomePod shows a woman dancing through an apartment that endlessly stretches in various directions. It may look like a project done with CGI, but it was actually painstakingly created through practical effects.
Every legendary photographer had to start somewhere. Before Ansel Adams became a household name in the photo industry, he was working hard at improving his skills and growing his business like any photographer early in their career.
It's not a new feature, but today Apple has released a new cinematic commercial for its 'Memories' feature of the Photos app on iOS devices. It's poignant look at the power of photography in helping us enjoy memories.
This incredibly creative ad from Gatorade uses a "liquid printer" and precision-timed strobe photography to create a stop-motion athlete from drops of water. What’s more, it was created entirely in-camera, according to the company.
This brilliantly lit commercial for Canon introduces a new campaign that urges the viewer to “Live for the Story”, and rather curiously does not prominently feature a camera at all.
Israeli visual effects artist Eugene Romanovsky wanted to sell his old 1996 Suzuki Vitara SUV, so he created this out-of-this-world 2-minute video to advertise its qualities. The ad shows the car zipping around in ordinary landscapes before appearing in famous movies and on the moon.
If you're into photography enough that your feed gets filled with a bit of camera porn from time to time, you're likely to have seen the $55 8x telephoto lens for cellphones being sold by The Outdoor Spirit.
Liberia-born and Los Angeles-based fashion model Deddeh Howard wants to promote more racial diversity in fashion advertising. For her new photo project, titled Black Mirror, Howard faithfully recreated major ad photos from top brands with herself as the model.
If you want a neat example of creativity in action, look no further than photographer Andrew Tihi's recent portrait adventure. Watch as he uses a backlit bus stop advertisement to help him capture a glowing portrait against a white backdrop.
If you often take pictures with a "small-capacity" 16GB iPhone, one thing you may often experience is the dreaded popup that tells you you've run out of storage space. It's particularly painful when the popup appears while you're trying to capture a special moment. This 1-minute ad shows that Google feels your pain.
Check out this photograph of the Golden Gate Bridge. It's no ordinary photo: Bentley calls it "the world's most extraordinary car photograph." Why? Because it's a 53-gigapixel photo that you can zoom waaay into.
Making food look appealing on camera is no easy task. For still photos, food photographers use all kinds of tricks and non-food products to make food look beautiful and tasty. Similar hacks exist for capturing food on video. In its new ad above, Carl's Jr. decided to go the easy route instead of using those techniques.
What would your camera be like as a person? That's the question Sony Thailand tries to answer in this strange and humorous 3-minute advertisement that was published earlier this month.
Brazilian soccer legend Pelé, widely considered the best player ever, has filed a $30 million lawsuit against Samsung. He claims that the company used a photo of someone who looks like him for an advertisement.
Companies like Facebook and Instagram have turned photo sharing into an industry dominated by smartphones and "Likes." Nikon's new DSLR ad campaign pushes back against this exploding culture.
Nikon sure has a strange way of marketing its brand: one of its newest advertisements features a Fujifilm camera...
There are often stories of huge (and often hilarious) Photoshop fails in the advertising industry, in which models are seen with extra limbs or ridiculous body proportions.
Snickers just released a clever advertisement that pokes fun at these Photoshop fails.
Reporters Without Borders just released this new video, titled "War Reporters," as part of a new campaign to raise awareness and support for conflict photographers.
"Without independent reporters, war would just be a nice show," the video says. "Support those that risk their lives to bring us the truth."
Here’s a short 30-second PSA ad about the dangers of taking pictures on train tracks. It was released by …
Here’s a touching 45-second video by ifolor, a photo printing company based in …
Tripp and Tyler of the audio podcast Hello Today made this humorous 2.5-minute …
Mercedes-Benz Canada commissioned me in 2014 to shoot photos for the 2014 Sprinter lineup. In addition to those photos, I was also asked to piece together brochure images for the newer and not-yet-released 4x4 Sprinter model. Here's a behind-the-scenes look at the Photoshop work that went into the 4x4 images.
Instagram has over 400 million active users now, and top photographers on the service can make thousands of dollars per photo by promoting products. With the value of Instagram followers increasing, it seems that some people are now trying to use their follower counts to get free photography.
A young couple in Chicago posted an ad this week that was aimed at photographers (and other vendors) who would be willing to offer their photography (and other services) in exchange for free publicity... through an Instagram account with 17,600 followers.
New York-based stop-motion artist Adam Pesapane, who goes by PES, has earned a great deal of attention over the past few years for his remarkable animations that are made with creativity, hard work, and still photographs from DSLRs. His viral shorts include "Fresh Guacamole," "Western Spagetti,", and "Submarine Sandwich" (his projects often involve ordinary things getting turned into food).
Honda recently enlisted Pesapane's services to create the ad above, titled "Paper." It runs just 2 minutes, but it took 4 months of work to create!