Crappy Vs Snappy: Photog Uses Side-by-Side Comparisons to Market His Skill
One of the problems photographers face today is explaining to clients why it's worth it to pay a professional to do a job the client often feels they can do themselves. And while people familiar with photography can immediately give a plethora of reasons why an entry-level DSLR in an layman's hands is NOT the same as hiring a professional, clients often don't get it.
That's why Sudbury, Ontario-based photographer James Hodgins started his witty, "Crappy Vs Snappy" showcase. He either invites clients to tag along on shoots with their own camera or snaps his own crappy images in "P" mode, and then places the results side-by-side with his professional-quality shots. The client rarely needs any more convincing after that.