promotion

8 Invaluable Marketing Lessons that Photographers Should Implement

Why do photographers need to market themselves? In a phrase: so that you don't starve to death. No, but seriously. Otherwise, you risk ending up like Vincent van Gogh who (in the words of Steven Pressfield) “produced masterpiece after masterpiece and never found a buyer in his whole life.”

You Can Get 2GB of Free Google Storage Today

Deal alert: if you use Google's services for your photos, emails, or life in general, you can snag an extra 2GB of permanent storage space for free today. All you need to do complete Google's simple Security Checkup to verify that your account is secure -- it takes just a few clicks of your mouse.

Epic Self-Promotion: Photographer Has 400 Action Figures of Himself Made

Self-promotion is a tricky thing. We all know that marketing is probably more than half the battle when it comes to getting great clients (after all, no matter how good you are, they can't hire you if they don't know you exist) these days.

And now, as the photography market is becoming more and more saturated, the name of the game is "make an impression." There are tens if not hundreds of photographers available pitching your client... how are you going to stand out?

Adobe Opens Up CC Photography Bundle to Everyone for a Limited Time

When Adobe officially announced its special Creative Cloud plan/bundle for photographers, there was a catch: you had to own Photoshop CS3 or above in order to qualify for the special $10/month pricing. Well, no more. For a limited time, Adobe is lifting that restriction and making the special bundle available for everyone.

Promo Idea: Use Tiny DSLR USB Drives to Make Sure Your Photos Are Seen

To promote this year's edition of its sports photography competition, Red Bull Illume is sending out a pretty slick promo. It's simply a USB drive loaded with a press media kit, but the presentation is so clever that we thought we'd share it with you (perhaps you can do something similar to promote your own photography business).

Google Turns Times Square in NYC Into a Photo Gallery for Everyone’s Pictures

If you've always wanted your photography prominently displayed in New York City's Times Square, Google can help make it happen -- as long as you're okay with adding some text to your picture and participating in a marketing effort. To show that its new line of Chromebook laptops is designed for all kinds of users, the Mountain View-based company has launched a new campaign called For Everyone. It's a giant photo gallery that invites the world to upload photos that answer the question, "who are Chromebooks for?"

Samsung Giving Away Galaxy Tablets with Its NX Mirrorless Cameras

Leave it up to Samsung to hold crazy promotions for its mirrorless cameras -- at least in the UK. The company recently offered to give a NX1000 mirrorless camera to anyone named David Bailey; 142 David Baileys came forward to claim their camera. Now the camera maker is doing another unique promo, and this time it's open to the general public: it's giving away tablet computers with its mirrorless cameras.

Skydiving Fashion Shoot at 126MPH

To promote its new One X phone (and the camera on it), HTC came up with the bizarre idea of doing a skydiving fashion shoot with photography student Nick Jojola and model (and professional skydiver) Roberta Mancino. During the photoshoot above the Arizona desert, Jojola plummeted to Earth at 126MPH while Mancino whizzed by at 181MPH, giving the photographer a tiny window of 0.8 seconds to squeeze off the shot.