filters

H&Y has announced the Revoring Swift System, what it calls the world's first magnetic modular filter system for photographers and videographers.

The Benro Aureole, originally announced in January, is officially launching on Kickstarter. The company says it is the first detachable, multi-function system that allows photographers to both adapt lenses and also use filters.

RitchieCam is a new camera app developed by Ritchie Roesch. Roesch sought to make a camera app that was both universally simple but still capable of making compelling photos.

Kenko has announced the new ZXII filters that it claims are the flattest ever produced. Using its "Floating Frame" technology, the company says that distortion is nearly completely eliminated.

H&Y has announced the Revoring Filter system and new clip-on filters in what it claims is the first filter product that can attach to lenses of different thread sizes and eliminates filter adapter rings.

VSCO has announced a new set of blue and pink-hued "infrared" filters for its mobile app, specifically for VSCO members. The new filters allow photographers to mimic the look of infrared photography in two additional color spectrums.

Benro has announced the Aureole, what it calls the first detachable, multi-function filter adapter system that allows photographers to not only adapt lenses but also supports filters via a built-in quick loading system.

Lee Filters has announced a line of high-performance circular filters for photographers and videographers called Lee Elements. The set includes two levels of neutral density (ND) filters, a polarizer, and a variable ND (VND).

NiSi has announced the V7 100mm Filter Holder Kit that includes a new True Color NC Circular Polarizer (CPL). The company says the system is the most advanced it has ever created.

Moment has launched a new line of CineClear UV Filters that promise to protect agains sun, dust, scratches, and spills without sacrificing image quality.

Kolari Vision has developed a filter that works with Canon's EF to RF adapter with support for drop-in filters that can add a swirly bokeh effect to any EF lens. This would theoretically let those who enjoy the unique bokeh of lenses like the Petzval 80.5mm or 55mm achieve that effect with any EF lens.

Experts warn of an increase in serious body dysmorphic disorders as a direct result of the daily digital connection with friends, colleagues, and educators in video chat as well as the explosive popularity of face-altering filters found on social media.

NiSi Optics USA has announced the the Circular Black Mist Filter that it says is ideal for cinematographers as well as street, portrait, and wedding photographers.

Kolari Vision has announced a set of clip-in magnetic filters that fit between the sensor and the back of a lens. Compatible with the R adapter, or native RF lenses, these can be used to add rear filtering to RF lenses, or two layers of filtering when paired with the R filter adapter.

Wine Country Camera has opened pre-orders for the 100mm Filter Holder V2, which has a new design that features a more secure and rotatable adapter ring attachment, improved installation for a polarizer, and an updated ND filter holder with better security.

Photographer Nicco Valenzuela recently published a helpful "crash course" that covers everything you need to know to get started using lens filters for landscape photography. The video covers everything from the two main filter 'formats,' to the three main filter 'types,' to the various situations where you might want to use each filter for the best possible results.

Google has announced a new set of "people-centered" design guidelines around the face-altering selfie filters built into many smartphone camera apps. The initiative encourages companies to be more transparent about how they apply these filters, change the design language used, and give users more direct control over their experience.

Moment has announced its new CineBloom Diffusion Filters. The lens filters are designed for both cameras and phones and help you capture "dreamy, film-like vibes" straight out of a camera.

Is there a good variable ND filter out there? Today, we’re going to take a look at variable ND filters. We compare Peter McKinnon’s Polar Pro, B&W, Syrp, and Tiffen variable ND Filters. Let’s see if those pricey Peter McKinnon filters are worth it compared to some of the less expensive options.

While digital photography and post-processing have done away with the need for certain types of lens filters, there are still a number of filters that can't be replaced by Photoshop. Here's a 8.5-minute video by DPReview on which filters you should still consider keeping in your camera bag.