October 3, 2025

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Four vertical color stripes with camera brand names: Fujifilm on green, Nikon on yellow, Sony on orange, and Canon on red, each in their distinctive logo fonts.

Camera Makers Need to Lean Into Their Brand Colors Again

When Nikon added the gold ring to the lens mount of its 28-135mm f/4 PZ earlier this year, I was ecstatic. Finally, Nikon was leaning into its brand color. I was saddened to learn it would only do this on select products moving forward. That got me thinking: every brand is leaning away from color when they should be leaning into it. For a tool designed to create art, the camera tends to be dreadfully boring.

A group of emergency responders surrounds and assists a person lying on a stretcher with a neck brace, preparing to move them in a hallway with beige tiled walls.

NPPA Condemns ICE Assault on Journalists ‘In the Strongest Possible Terms’

The National Press Photographers Association (NPPA) has condemned "in the strongest possible terms" the actions taken by ICE officers against journalists in Federal Plaza in New York City earlier this week. "The assault on an a New York reporter and the serious injury inflicted on another journalist represent an unacceptable, blatant attack on press freedom," the organization writes.

A hand holds a green Kodak film canister on a wooden surface, flanked by two strips of damaged, partially visible black-and-white film negatives.

What Happens When You Shoot Film That Expired in 1946?

"Expired film is always unpredictable," says photographer and YouTuber Mathieu Stern, known for his "weird lens" videos. "But what happens when the film expired almost a century ago? Can you still get an image?" To find out, Stern shot with the oldest rolls of film he could get his hands on, including one from as far back as 1946.