If there is one thing that can be said about DJI's cinema camera endeavors, it's that they are unique. The Ronin 4D was already a major shift from traditional systems, and now the Ronin 4D Flex is yet another play on the design.
Sony’s new Sony 50mm f/1.4 GM is a compact, fast, and high-resolution lens in Sony’s upper-echelon G Master lineup, and it joins Sony’s already flush 50mm focal length lineup.
Sony has announced the new Sony FE 50mm f/1.4 GM lens, a standard prime lens that Sony says is perfect for portraits, travel, street, and video.
Sigma’s 50mm f/1.4 DG DN Art takes its place as the latest lens in Sigma’s venerable high-end lens line and is a welcome addition thanks to excellent performance and a low cost of entry.
A long list of Sony's consumer products is getting a 14% price hike starting on February 1, the company announced today. That includes the Alpha series of cameras and interchangeable lenses.
As the mirrorless camera market hits its stride and companies have caught up on their typical prime and zoom lens offerings, we see new offerings in non-traditional focal lengths. I can’t remember writing the words “all-in-one” in my decades in the tech press world as I have in the last year.
Sony has announced the new Sony FE 20-70mm f/4 G lens, a compact, lightweight lens with a wider field of view than the traditional 24-70mm focal length.
Sony has revealed that it is developing a new 300mm f/2.8 G Master lens, but photographers won't be able to get their hands on it until early next year.
Sigma's new 60-600mm f/4.5-5.6 DG DN OS Sports lens is the world's first 10x ultra-telephoto zoom lens for mirrorless cameras and features six stops of optical stabilization at the telephoto end and seven stops at the standard end.
Pergear has announced a new $129 35mm f/1.4 full-frame manual focus lens for Sony E, Canon RF, Nikon Z, and Leica L mounts.
Sony's latest Alpha 7R V camera sports some seriously impressive capabilities that make it hard to ignore. But given the other cameras in Sony's line, even if this is the latest and greatest, is it the best for you?
Tamron’s trend of making atypical focal length lenses continues with the new 20-40mm f/2.8 Di III VXD lens. Like previous lenses in its "Frankenfocal" category, this new one is a success in everything that matters, from size, to resolution, to price.
Tamron has announced the 20-40mm f/2.8 Di III VXD (Model A062) for full-frame Sony E-Mount. The company says that it was created in "aggressive pursuit" of portability, and is the smallest and lightest lens in its class.
Tokina has announced the atx-m 11-18mm f/2.8 E, its first super-wide-angle zoom lens designed exclusively for mirrorless and promises full compatibility with Sony E-Mount APS-C cameras.
MonsterAdapter has announced an upgraded version of its LA-VE1 Minolta V to Sony E mount adapter. The LA-VE2 adds autofocus and allows all eight Minolta Vectis lenses to work with Sony mirrorless cameras.
Sony's new addition to its cinema line is the FR7. It takes its current imaging technology and combines it with remote-controlled robotics, creating the world's first full-frame interchangeable lens (ILC) PTZ camera.
The Tamron 50-400mm f/4.5-6.3 Di III VC VXD for Sony E-mount full-frame mirrorless cameras that was announced in July will be available in September for $1,299.
Sigma's two newly introduced wide-angle lenses are going to impress a lot of people with their large apertures and reasonable prices.
Sigma has announced two new primes that bolster its lineup of wide-angle options for full-frame Sony E-mount and Leica L-Mount cameras: the 24mm f/1.4 DG DN Art and the 20mm f/1.4 DG DN Art.
Tamron has announced a new 50-400mm f/4.5-6.3 Di III VC VXD for Sony E-mount full-frame mirrorless cameras which is expected to be available from this fall.
Meike has introduced a new 10mm f/2 APS-C manual focus prime lens for Sony E, Fujifilm X, Nikon Z, Canon RF, and Micro Four Thirds cameras.
Techart has announced a redesigned M-Mount to E-Mount autofocus adapter that it says is more compact and quieter than its previous model, and the second-generation LM-EA9 uses four smaller stepper motors instead of the single large motor of the previous generation.
Meike has announced a super-affordable autofocus-equipped lens for Sony full-frame E-mount cameras: the 85mm f/1.8 STM. The company says the autofocus is fully supported by multiple Alpha cameras and even several APS-C E-mount cameras.
Camera gear manufacturer Meike continues to expand into the stills lens market with a new wide-angle 12mm f/2 APS-C manual focus lens.
Sony has announced three new lenses that have been designed with the hybrid photographer/videographer in mind: the 10-20mm f/4 PZ, 15mm f/1.4, and 11mm f/1.8.
Sigma has announced the 16-28mm f/2.8 DG DN, a wide-angle zoom lens designed for Sony E-Mount and Leica L-Mount and can be used on full-frame cameras.
Sony has announced that the production of the a6400 mirrorless camera has restarted. As a result of the worldwide computer chip shortage, the APS-C mirrorless camera was temporarily discontinued last December.
Meike has announced a manual focus 7.5mm f/2.8 fisheye lens designed for APS-C cameras and made available for Micro Four Thirds, Sony E, Fujifilm X, Nikon Z, and Canon EF-M mounts.
Tokina has announced the SZ 33mm f/1.2 lens for Fujifilm X and Sony APS-C E-mount. The manual-focus lens is designed to be affordable yet provide what the company calls "superb bokeh" to both photographers and videographers.
Venus Optics has announced a set of Laowa Nanomorph anamorphic lenses that are designed for Super35, APS-C, and Micro Four-Third cameras. They feature Laowa’s patented optical structure which makes them the smallest anamorphic lenses on the market.