Equipment

Ricoh Pentax faces a defining moment

Ricoh Pentax: The Beginning of the End or the Start of a Bright Future?

Ricoh seemingly made the significant announcement that it would cease the mass production of digital cameras (which includes the Pentax brand), shifting instead to a direct-to-market model. For now, it only affects its business in Japan, although the ramifications could affect its business more widely. What does this mean for Ricoh (and Pentax) and their future?

Photographers, It’s OK to Not Own the Latest Camera Gear

Photography is a tech-heavy job. Camera companies do a great job of hyping up new gear and creating a fear of missing out. However, very few professionals that I know actually go and splurge on the latest and greatest equipment.

An Intro to Flash Types in Photography, from 70W to 4800W

There are literally hundreds of different flashes on the market. With brands competing for attention and offering some very unique features, it is often hard to decide which flash to pick. What is more, buying a flash is sometimes like buying a whole lighting system. If someone buys Profoto they are likely to stick with it for a long time because it’s part of a lighting system, not just one flash.

Choosing Your Next Camera: Full Frame, M43, APS-C, or Medium Format?

It’s a wonderful time to be considering a new camera. There are so many options for camera type, features, prices, and sensor sizes that the choices can seem overwhelming. For this conversation, we’re going to focus (pardon the pun) on the sensor sizes you might consider for your next camera.

You Only Need These 6 Pieces of Gear to Make Money in Photography

I'm photographer Jay P. Morgan from The Slanted Lens. In this 6.5-minute video and article, we’re going to look at the six pieces of equipment that you need to make money in photography. That’s all you need, six pieces of equipment.

Photography Instructor Bans Kit Lenses

It's often said that "the best camera is the one that's with you," but one college photography instructor doesn't seem to agree: she has banned the students in her course from using kit lenses.