From Paper to Pricing: How to Print and Sell One of Your Photos

heaton_feature

If you’ve thought about selling your prints but struggled with all of the minute details of putting together a print run—paper type, sizes, pricing, etc.—this quick video by Thomas Heaton may help you figure a few of those details out.

From the get-go, Heaton does nothing to hide the fact that he’s using this video to sell a limited print run of his own. “This video serves as a blatant sales pitch,” he writes in the description, “but I also like to think that this video can help others who are thinking about selling their work.”

We think it will, too. He covers printer size, shares the sad tale of a calendar print run gone wrong, and then goes into detail on why exactly he set the prices he did. That last part is probably the most useful, because people really struggle when it comes to putting a monetary value on their art.

Check out the full video below:

If you want to buy the print Heaton is showing off above, you can do so here. It’s only going to be available for the next 10 days. And if you want to see more of Heaton’s videos—he was actually one of the 13 Photography YouTube Channels You Should Follow we posted about a little while back—click here.

Discussion