Editorial

White text reads "content credentials" beside a "cr" symbol on a blue and purple abstract digital background with circular and rectangular shapes and light spots.

Thanks to a Disjointed Rollout, C2PA Content Credentials Look Stuck

Two weeks ago, enterprise software developer Digimarc released a Chrome extension that could verify and display image provenance for photos or designs embedded with C2PA Content Credentials. After two weeks of testing, PetaPixel found it to be mostly useless, but that's only because the C2PA rollout has been so disjointed.

The image shows the "PetaPixel" logo with "Peta" in black text and "Pixel" in blue text, set against a plain white background.

Hey Folks, We Screwed Up

Earlier this week, PetaPixel made an egregious mistake: we unintentionally showed an embargoed Sony product in a video review of a separate product. We then accidentally published the video review for that embargoed product hours before the embargo lifted. Neither was intentional or done with malice. That said, we know it harms our peers, so we want to explain what happened.

Two Olympus cameras with attached lenses are placed on a weathered wooden log. The cameras are angled slightly towards each other, showcasing their controls and logos against a blurred background.

OM System’s Strategy Might Box It Into No-Man’s Land

OM System isn't willing to sacrifice the performance of its computational photography features in order to increase the resolution of its sensors. That strategy leverages one of the company's competitive advantages, but it also very well makes it difficult for its cameras to appeal to any photographer.

A person with gray and black hair and a beard is holding a large camera with a white lens, smiling at the camera. They are outdoors with green foliage in the background.

The Sigma BF Is Weird and I Love That About It

Today Sigma announced the BF, the company's latest camera that makes a series of wild, unexpected design choices. Sigma calls it "radically simple" and for the first time in a while, a company's marketing language isn't overselling the product.

A person in a red jacket holds a black compact camera with both hands, pointing it towards the viewer. The camera lens is prominently visible, and the jacket features an orange zipper.

Why Is The Ricoh GR IV Taking So Long? Photographers Want it Now

In today’s world of photography, camera models come at us thick and fast. Some brands seem to update cameras yearly; for others, it’s two or three years between new models. However, there are always the odd ones out, and this is definitely the category in which Ricoh and its formidable GR III series fall. Despite being a runaway success for the brand, even the most loyal users now wonder when a successor will appear.

Left: Two people sitting in a studio setting being filmed, surrounded by cameras and equipment. Right: A person wearing a blue shirt operates a video camera outdoors, standing in a grassy field.

Are Camcorders About to Make a Big Comeback?

2025 has so far proved to be the year of comebacks. Point-and-shoot compacts are flying off shelves faster than camera stores can restock them. But there could be another resurgence set to occur, and this one has flown well under the radar: camcorders.

Three smartphones are displayed, each with three rear cameras and different colors: silver, dark blue, and white. The phones are angled to highlight their camera designs against a neutral background.

Samsung’s AI Gamble Isn’t All That Inspiring

You could be forgiven for looking at Samsung’s latest crop of flagship devices in the S25 series and wonder what the silver lining is. It’s all about AI -- Galaxy AI, that is -- and in doubling down on these features, the company is betting that it has a leg up on what could be the next big thing for mobile devices.

A seagull flies over a body of water with its wings spread wide. An enlarged inset shows a gold Bitcoin symbol highlighted in the center, indicated by a red arrow from a smaller coin image in the bottom left corner.

Adobe’s Generative AI Jumps The Shark, Adds Bitcoin to Bird Photo

Last year, Adobe updated its Firefly generative AI platform multiple times, the most recent coming in September. Over that time, the Lightroom and Photoshop tools that rely on the technology have gotten steadily worse and the system's choice to add a Bitcoin logo to a photo of a seagull is a perfect distillation of the problem.