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Pentax gotta catch em all

Pentax Lenses: Gotta Catch ’em All?

Pentax, which is no stranger to unusual strategies when it comes to cameras, announced that it was releasing season-themed photo profiles for a set of its DSLRs that would be locked behind specific lenses. Gotta catch 'em all, I guess? For more, read this week's Clipped Highlights!

Why Pentax Has Failed at Mirrorless Cameras

Over the last decade, mirrorless camera technology has evolved to the point that it's now a welcome technology for many photographers and filmmakers. Although, along the way, it's not been an easy ride for the big mirrorless camera brands. User sentiment, Japanese earthquakes, the pandemic, and newer technology adoption have all taken their toll, leading to spot fires in the manufacturing process and camera uptake.

Pentax DA* 16-50mm f:2.8 Lens Review

Pentax DA* 16-50mm f/2.8 Review: The Best Lens for the K-3 Mark III

Last year, Ricoh Imaging released the Pentax K-3 Mark III, which proved to be an excellent (yet expensive) DSLR. Ricoh says the Pentax-DA* 16-50mm f/2.8 ED PLM AW is the "ultimate general professional-grade zoom lens" for APS-C DSLR systems like the K-3 Mark III, and I have to say it lives up to that.

Ricoh Pentax faces a defining moment

Ricoh Pentax: The Beginning of the End or the Start of a Bright Future?

Ricoh seemingly made the significant announcement that it would cease the mass production of digital cameras (which includes the Pentax brand), shifting instead to a direct-to-market model. For now, it only affects its business in Japan, although the ramifications could affect its business more widely. What does this mean for Ricoh (and Pentax) and their future?

Pentax K-3 Mark III Review: An Excellent, Expensive DSLR

Pentax put a lot of time and effort into making the K-3 Mark III, and it shows: it's a huge leap in tech for a DSLR. But it's still a DSLR in a mirrorless world, and that perception combined with a premium price might hold back Pentax's latest $2,000 APS-C camera.