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Lighting on cinematic photo or video production sets can sometimes be an overwhelming experience. While lighting companies continue to improve both the ease of use and quality of the light lights, mastering and adjusting the setups can take a lot of time, effectively slowing production to a halt when changes need to be made. Thankfully, creatives that leverage the power and simplicity of the ProMaster Light Attendant App can quickly and easily master all of their on-set lighting needs.

The recently released $329 Godox V1 Pro is a round-head design speedlight that brings some subtle, and not-so-subtle updates to the already popular V1 system. The new flash adds features like an improved battery and charging system, the ability to take up to 100 continuous shots at full power, and it also has a detachable sub-flash for fill light use that effectively makes the system two lights in one.

Spring is a popular time to do some deep cleaning. While we typically think of spring cleaning in terms of our homes, our camera kits could also benefit from some decluttering from time to time.

Camera accessory company Ulanzi is no stranger to tripods. Now, it has announced a new addition to its lineup: the Ulanzi Video Fast Heavy-Duty Tripod.

The great solar eclipse of 2024 is less than a month away. For those planning to photograph the event, now is the time to figure out what gear is necessary and order any missing equipment.

GuruShots, the "World's Greatest Photo Game," has announced the winners of its "Water Wonders" challenge, which received thousands of entries and over 37 million votes. The "Top Photographer" winner of the contest is Fabiano Dos Santos of the United States (whose photo is seen above).

The upcoming solar eclipse on April 8 is a highly anticipated event, in large part because it will be the last to cross over North America for 20 years. It is a special event to witness and photograph, though it does require planning and preparation.

As photographers moved from film to digital photography, they gained a new flexibility that changed the entire process. However, what was lost in that transition was a need for a more tangible connection to images that only a printed photo can provide.

The Godox BFP Flash Projection Attachment is a $299 projection lens that allows users to create interesting, creative, and precise light and shadow patterns in their images with Bowens mount flash heads (optionally the BLP is available for continuous light sources). While it’s not the first system of its kind to hit the market, what makes this unit stand apart from the crowd is it has a 360° rotatable design, has significantly less light leakage, and supports Iris attachments from several other brands.

Tucked away in the artists’ enclave of Denton, Texas, Thin Line Fest is an artistic adventure filled with communal celebration and discovery. What started as a documentary film festival in 2007 is now a lively mosaic of artistic expression with seven music stages and multiple photography galleries.

Compared to other professions, photographers have it rough when it comes to the sheer quantity of equipment required. Not just physical equipment – cameras, lenses, flashes, tripods, light stands, and endless other accessories – but digital tools, too.

Since its official debut in September 2023, the Thypoch Simera full-frame 28mm f/1.4 has sparked a heated discussion among vintage lens enthusiasts due to its rarely-seen combination of 28mm focal length and fast aperture f/1.4 in this market. Its sibling, Simera 35mm started shipping in late November 2023, the manufacturer has ramped up efforts to scale up the production of 28mm as well. Finally, the queue of back orders for Simera 28mm ushers in the shipping period.

While it might not yet look like a winter wonderland outside your home, the festive season's excitement is undoubtedly approaching fast. Mixing a bit of eggnog into your coffee could be the energizing secret to efficiently tackling holiday preparations like present wrapping and festive meal planning. As we welcome this season of heartfelt giving and cozy gatherings, our goal is to make your gift-shopping experience as effortless as can be.

Telling a cohesive story by putting together a series of photos or video clips can be a complicated task. Changing the camera angles and perspective can significantly influence your viewer's reaction to the project, and leave you with a much more impactful image. This is where a horizontal tripod can provide you with a wider array of shooting angles.

In a world where smartphone photography is dominating the visual spectrum, Moonside, a cutting-edge lighting technology company, has announced its newest innovation – Moonside MagLight. The MagLight is the world's first 6-in-1 MagSafe smart camera light designed for phone cameras, bridging the gap between professional photography lighting and mobile photography creators.

The deadline is just around the corner! Make sure to have your entry (or entries) submitted for this year’s ColorPro Awards by September 24th 11:59 pm (PDT).

The ability to capture stunning aerial footage has been made possible by drones, which have gained popularity over the past decade. I remember flying some of the earliest commercial drones and the emphasis was on the flight time and features but not image quality. Being able to capture areal footage was exciting enough that the cameras didn’t need to be particularly advanced to be impressive.

It’s already the second week of September, which can only mean one thing - you now have less than two weeks to submit your photo and/or video to the annual ColorPro Awards!

From its early days, the digital age promised endless convenience. Yet, for many, it has led to a vast sprawl of photos, videos, and files scattered across smartphones, computers, and storage devices. Instead of feeling empowered by technology, it’s easy to feel overwhelmed.

Singulart is an online art gallery featuring work from artists worldwide across a diverse range of mediums, including photography. With a team of art advisors available 24/7, customers can find the perfect artwork and have it delivered straight to their homes.

Wondershare Filmora is a cross-platform app designed to help content creators take their videos to the next level and build an impactful and successful online presence. A big part of getting more eyes on videos is ensuring that content is bold, striking, and creative.

SmallRig, designer and manufacturer of a wide range of camera rigs and cages, stabilizers, and other high-quality camera equipment for photo and video creators alike, has eight of its popular products available at a deep discount to celebrate Amazon Prime Day.

Artificial intelligence (AI) is a polarizing topic, and the technology has quickly found its way into a diverse range of softwares for many, including content creators. While AI has its pros and cons, it offers creators many opportunities to work more efficiently and make better content.

With digital portfolios going back 20 years or more, it can be hard to get into the back catalog and find old treasures, lost memories, and beloved favorites. With Mylio Photos QuickFilters and new SmartTags, it’s much easier to browse — and enjoy! — your entire photo collection.

GuruShots, the "World's Greatest Photo Game," has announced the winners of its "Stunning Still Life" challenge, which received thousands of entries and over 56.2 million votes. The "Top Photographer" winner of the contest is Sanja of Bosnia and Herzegovina (whose photo is seen above).

Professional photographers all agree that photo culling is an essential but tedious ordeal. James Broadbent, the founder of Narrative Select, also used to spend hours in front of his screen until his company launched Select, an AI-assisted culling software that now helps thousands of photographers cull faster and easier.

German startup Neurapix has created an artificial intelligence-based software that promises to significantly reduce the time photographers spend editing their photos in Lightroom.

As a photographer, you know that streamlining your photography workflow is the best way to save valuable time.

AMS Software has presented a new version of PhotoWorks – a multi-purpose photo editor. Over the past 15 iterations, this image editing software has been rising in prominence but retained one drawback – Windows exclusivity. Version 16.0 finally breaks that mold and opens up PhotoWorks to the Apple audience. It also introduces new features, which is a good reason to revisit the previous review and witness the progress.