Many of Sony’s cameras allow users to import custom LUTs, yet the excellent and video-oriented Sony a7s III is oddly missing from that list. A petition on Change.org aims to force Sony’s hand on the matter, though.
Photographers who use any of Sony's most recent cameras are no doubt familiar with CFexpress Type A cards. As Sony is the only manufacturer to use the format, the cards are usually expensive. There are some cheap options out there, but unfortunately, they still come with a cost.
Sony’s Alpha camera system has evolved significantly in the three years since Sony released its predecessor, the Alpha 7R IV. The new Alpha 7R V not only has caught up with the other cameras in the system, but it has also surpassed them.
Sony has announced the Alpha 7R V full-frame camera which features a brand-new AI focusing system. Called Real Time Recognition, this “deep learning” trained system can detect not only humans but also birds, animals, planes, trains, cars, and insects.
The Canadian Press, the largest news organization in Canada, has announced that it would be switching its journalists entirely over to Sony camera equipment. Sony will become the exclusive imaging products provider for the media company.
Sony says that the effects of the semiconductor shortage are "more serious than expected," which has forced it to make decisions on what cameras and lenses it can continue to manufacture.
Gannett has announced that it has selected Sony as the exclusive camera provider for its more than 250 national and local media outlets, including USA Today.
Sony has published an official warning on its website that states that it is aware that lasers can cause damage to its cameras' image sensors. While this information is probably not news to most, Sony notably has finally publicly acknowledged the danger.
On the same day that Sony announced the powerhouse Alpha 1, it also revealed its latest Xperia phone. While it is technically a smartphone, it functionally is something else entirely.
The new Sony Alpha 1 is undoubtedly impressive. It's the culmination of years of technology advancements across multiple camera lines that have converged into a single, outrageously powerful capture device. It also is a return to the idea that the best camera a company can make is not for the masses.
The unique click of one camera's shutter can be fun to compare against one another. In a series of short videos posted by Map Camera, you can listen to the slightly different sounds of the shutters from Sony's a7R line.
Two unnamed Sony cameras have reportedly passed FCC Certification for Wi-Fi compliance in the United States. While very short on details, the filing does give some indication of what to expect from Sony early next year.
Youtuber and photographer Dustin Abbot has published his "definitive review" of the Sony a7C camera where he sought to determine if it was better or worse than the a7 III. In this lengthy 29-minute video, Abbott covers the IBIS, shutter and burst mode, focus system, and sensor performance.
Tether Tools has announced the new Smart Shooter 4 plug-in (SS4) that enables full Sony camera tethering support for Adobe Lightroom Classic. Additionally, Tether Tools says SS4 will make for a faster and more stable connection with Nikon cameras.
Sony has announced that it is planning to cease all manufacturing and sales of cameras (and other electronics) in Brazil by mid-2021. The change applies to all of the company's consumer electronics divisions, although technical support will reportedly continue.
The Associated Press, one of the world's largest and most respected news agencies, has just announced an exclusive partnership with Sony Imaging. From this point on, Sony will become the exclusive camera supplier for AP news photographers around the world.
The FTP transfer feature in the Sony α7 Mark III (and other newer Alpha models) doesn't usually get a lot of attention. Sure, with all the modern technologies and apps, it's easy to overlook this humble feature. But when it comes to transferring RAW and JPEG files, FTP can really hold its own.
With more entry-level DSLRs on the market now than ever, the camera manufacturers seem to understand that it's time to woo the beginners. Canon is doing it with a new DSLR simulator website, and now Sony has launched a helpful microsite of its own, focusing on video tutorials that'll get Sony α beginners off to a good start in the world of photography.