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Four Sony Alpha Cameras Get Huge Firmware Updates and C2PA Tools

Back when Sony announced its groundbreaking a9 III camera in November, the company also revealed that the Sony a1 released in early 2021 and the a7S III launched in mid-2020 would receive a significant firmware update "next spring." Spring has sprung, and the rumored firmware update, plus quite a bit more, has arrived.

Why Global Shutter Matters

Using the Sony a9 III for Concerts as Dave Matthews Band’s Photographer

Like most photographers, I’ve never reviewed a piece of gear before. Also like most photographers, I tend to voraciously read reviews each time I consider upgrading. Many of these reviews parse through micro-level analysis of pixel detail, noise levels, and test charts but to me fail to answer the simple question: “will this help me get the shot?”

Sony a9 III ISO 250 and dynamic range

The Sony a9 III’s Base ISO Reflects the Cost of a Global Shutter

The Sony a9 III is still months away from release but has already sent photographers into a frenzy. The positive buzz around the camera is as high as any camera reveal ever, and with good reason. The a9 III's global shutter system is a complete game-changer for a wide range of photographers and videographers and will enable shots that have long been impossible.

Sony a9 III Hands-On: Finally, An Actual Game-Changer

This week, Sony announced the a9 III featuring the world's first full-frame 24-megapixel sensor to feature a global shutter in a interchangeable lens mirrorless camera. There have only been a few times in my reviewing career where I would, in all seriousness, call something an actual game-changer. This is certainly one of those moments.

a9 III Sensor

Why the Global Shutter in the Sony a9 III is Such a Big Deal

It is difficult to overstate just how big of a deal the Sony a9 III is, at least on paper. As is always the case with press events, and especially ones where hands-on time is limited, pre-production firmware is installed, and shooting opportunities are cultivated, you should consume pre-release content with (many) grains of salt. Hypertension be damned.

Sony a9 III

Sony Announces a9 III, World’s First Global Sensor Full-Frame Camera

This year marks the 10th anniversary of the first Sony Alpha 7, the first Alpha full-frame interchangeable lens mirrorless camera. Sony is marking the occasion by announcing a breakthrough advancement in imaging technology -- the Sony a9 III, the first full-frame ILC to incorporate a global shutter image sensor.

Sony to Release a 50MP Sony a9 with 8K Video in Early 2021: Report

Over the past week, multiple rumor sites have reported that Sony is actively developing a new Sony a9 full-frame mirrorless camera that could be described as a "Canon R5 Killer." The camera will allegedly feature a 50MP sensor, shoot 8K video, and be released in Q1 of 2021.