Sony

Sony is a major technology company headquartered in Japan that produces a wide range of consumer and professional electronic products, including digital camera equipment. Sony acquired the Konica Minolta camera business in 2006 and entered the DSLR market with its new Alpha brand. The company introduced its first mirrorless cameras in 2010, the NEX-3 and NEX-5, and it has since become the world's third largest manufacturer of cameras, behind Canon and Nikon, respectively.
Super Bowl LVIII CBS and Sony

165 Sony Cameras Will Power CBS’ Record-Setting Super Bowl Broadcast

Ahead of Super Bowl LVIII at Allegiant Stadium in Paradise, Nevada, just outside Las Vegas, PetaPixel chatted with Mike Francis, CBS Sports' Vice President of Engineering and Technology, about the camera technology that underpins not just the broadcast on CBS and Paramount+, but the cameras that help the refs make the correct calls.

Sony PDT-FP1 wireless transmitter

Sony Japan Announced a New 5G Transmitter for Alpha Cameras

Sony announced the PDT-FP1 portable data transmitter for Alpha cameras in Japan. Promising high-speed and low-latency video transmission using 5G wireless communications, the PDT-FP1 transfers data directly from a camera to an FTP server. The PDT-FP1 reduces the time required for data transfer, speeding up various content workflows.

OnePlus 12 Photo Features, a Closer Look

A Deep-Dive Into the Impressive Photo Tech in the OnePlus 12

Earlier this week, OnePlus fully revealed its latest flagship smartphone, the OnePlus 12. While PetaPixel continues to work on a full review, which will deliver a deep dive into the phone's photo features, it is worth taking a closer look at the Hasselblad-branded camera system.

Map Camera's best-selling cameras of 2023

Nikon Tops Another Sales Chart for 2023

Following yesterday's coverage of Map Camera's best-selling lenses of 2023 roundup, the popular Japanese camera retailer has also published a breakdown of last year's 10 most popular new and used cameras.

PetaPixel favorite stories 2023

Our Favorite PetaPixel Stories of 2023

This year has been a fascinating one in the world of photography, and like every year, it was full of incredible highs, devastating lows, and everything in between.

Sony Airpeak Drone Firmware Update December 2023

New Sony Airpeak Firmware Update Targets Industrial and Pro Users

Sony's expensive Airpeak S1 drone has been regularly improved since its disappointing launch. Sony released an enhanced battery and better gimbal earlier this year, and has today released a new firmware update that adds advanced mapping, new safety protocols, and better compatibility.

Why Global Shutter Matters

Using the Sony a9 III for Concerts as Dave Matthews Band’s Photographer

Like most photographers, I’ve never reviewed a piece of gear before. Also like most photographers, I tend to voraciously read reviews each time I consider upgrading. Many of these reviews parse through micro-level analysis of pixel detail, noise levels, and test charts but to me fail to answer the simple question: “will this help me get the shot?”

How Sigma Could Make the fp Great

I have always admired Sigma. It wasn’t regarded in the same league as it is today for its lenses until the Art series came out, but Sigma’s digital cameras have always been singular in design and purpose. The family-owned company has never been afraid to try something new, and honestly, that’s something we need to see a lot more of in the photography world.