Sony

Sony is a major technology company headquartered in Japan that produces a wide range of consumer and professional electronic products, including digital camera equipment. Sony acquired the Konica Minolta camera business in 2006 and entered the DSLR market with its new Alpha brand. The company introduced its first mirrorless cameras in 2010, the NEX-3 and NEX-5, and it has since become the world's third largest manufacturer of cameras, behind Canon and Nikon, respectively.
A Canon EOS R5 Mark II camera is prominently displayed in the foreground, flanked by a Nikon camera on the left and a Sony camera on the right. The background features a gradient of blue and pink colors.

How the Canon EOS R5 II Compares to Its Peers Spec for Spec

The Canon EOS R5 Mark II is coming soon, and PetaPixel has tried it. It represents a significant upgrade over its predecessor, 2020's R5. However, a lot has changed in the industry since then, and the competition is stiff. So, how does the new R5 II compare to its peers?

Three cameras are displayed against a gradient background. The Canon EOS R1, positioned prominently in the front, is flanked by the Sony Alpha camera on the left and the Nikon camera on the right. The camera lenses have been removed, revealing their image sensors.

How the Canon EOS R1 Compares to Its Peers Spec for Spec

The Canon EOS R1 has finally arrived. After much anticipation and years of waiting, the Canon EOS R System finally has its true flagship EOS 1-series camera. Does Canon's new mirrorless camera take a spot on the podium, or does it come up short?

A vintage-style camera with silver top, black leather body, and a lens labeled "fujinon aspherical lens super ebc f=23mm" against a colorful, abstract background.

For Many Photographers, the Experience Matters More Than Features and Specs

I've always been fascinated by the latest and greatest technology, and that obsession has carried over to photography ever since I picked up my first camera. However, as cameras have improved, I've begun prioritizing how a camera makes me feel rather than what the camera offers regarding specs and features. Given the most popular cameras these days, I'm not alone in seeking joy over performance.

Two men in the foreground smile and point at a camera, while in the background, an arrow points from the men to two women walking and talking.

The Very Least You Need to Be a Pro Portrait Photographer

We always want our YouTube videos to both educate and entertain but sometimes, we also want to push ourselves beyond standard reviews and try something different. For our latest photo challenge, we wanted to see just how minimal we could go with our gear and still be able to pull off professional-grade images.

A sony α9 mirrorless camera with its lens removed, displaying its sensor, positioned on a wooden table against a blurred background.

The Highly Anticipated Sony a1 and a9 III Firmware Updates Have Arrived

Last month, Sony announced significant firmware updates for four of its Alpha cameras, the a7S III, a7 IV, a1, and newest flagship, the a9 III. The latter two camera updates, due to an unexpected error in the case of the a1 and by design for the a9 III, were delayed until today, April 24. These new updates have arrived and are available to photographers now.

Mark Weir

A Tribute to an Incredible Mind: Sony’s Mark Weir

Mark Weir, Senior Manager of Electronics at Sony, retired this week after working for the company since 1986. He is, without a doubt, one of the smartest and friendliest people the digital camera industry has ever known and while we are so happy he finally is taking time for himself, we're still a bit sad to see him go.