In a recent interview with Photorend, the Director of Imaging at Panasonic, Yosuke Yamane, revealed some of the company's plans moving forward. Highlights include a teaser for a more affordable L-mount camera, reiterating the brand's commitment to Micro 4/3, and much more.
Canon is going all-in on mirrorless. The company has revealed that it has no plans to create any new EF lenses for DSLRs... unless photographers demand more.
If you've been itching to see what the next Canon EF lens announcement will be, you may have to wait over a year to find out. Canon is reportedly pausing EF DSLR lens announcements entirely in 2019 to focus on catching up in the full-frame mirrorless camera war with new RF mirrorless lenses.
Sony has unveiled a new three-year plan for its business segments under new CEO Kenichiro Yoshida, and it's clear that one of the company's primary goals is to dominate digital photography.
As the mirrorless camera war continues to heat up, Canon is finally turning more of its attention toward the emerging segment and away from its bread-and-butter DSLR business.
Nikon is working on a new mirrorless camera geared toward the smartphone generation yet superior to rival companies' cameras in quality. That's what the company's president appears to have confirmed in a new interview published in Japan.
Sony has become the world leader in image sensor production in recent years by supplying the sensors to third-party companies. Canon, however, has been content with using its sensors solely in-house on its own cameras and products. That's set to change: Canon is now planning to supply Canon-made CMOS sensors to other companies for the first time in the company's history.
Canon announced the EOS M to compete in the mirrorless camera market back in 2012, but the camera line has failed to make much of a splash in the industry while competitors are eating up market share. That may change next year: Canon will reportedly focus more of its attention and resources on the EOS M line in 2016.
Lytro may have launched the world's first consumer light field camera back in 2011 and a more powerful followup, the Illum (pictured above), last year, but it may not be alone in rushing for future milestones in light field photography.
Case in point: Panasonic is said to be working on the world's first light field camera that uses interchangeable lenses.
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Olympus is ditching the entry-level DSLR in favor of its Micro Four Thirds mount PEN line of EVIL cameras. In an interview with Fotopolis, Toshiyuki Terada -- the Product Manager of Olympus' SLR Planning Department -- is quoted as saying,
We do not have concrete plans to replace the E-620 and other recent SLRs. The entry level SLR class can be completely replaced by the Pen system in terms of performance.
Later in the interview, Terada seems to say that leaving the DSLR market entirely is one of the company's goals.
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