Fujifilm GFX 100S
Announced January 27, 2021
PixelMeter The PixelMeter is our 1–100 aggregate of reviewer scores from trusted publications and creators. Weighted by source tier — not a raw average, and not PetaPixel’s own review.
Reviewer Consensus
Exceptional
Fujifilm GFX 100S is a compact and capable medium-format mirrorless camera that provides exceptional image quality and dynamic range at a more accessible price point than its predecessor. While it offers a highly usable handheld experience thanks to effective stabilization, its performance is noticeably slower than smaller-sensor competitors.
Weighted from 46 reviewer scores
Pros
- Stunning image quality with 102MP resolution and wide dynamic range
- Compact and ergonomic body design suitable for handheld use
- Effective in-body image stabilization for sharp results
- Competitive pricing within the medium-format category
- Durable weather-sealed construction
Cons
- Slow autofocus performance and tracking compared to full-frame rivals
- Large file sizes that demand significant storage and processing power
- Missing professional features like a battery charger, vertical grip, or D-pad
- Limited burst shooting capabilities
- Unimpressive viewfinder resolution and refresh rates
- Launch price $5,999 (USD)
- Sensor 102MP Medium Format CMOS
- Video 4K 30p
- Stabilization In-body IS, 6 stops (CIPA)
What the Reviewers Say
All 46 expert reviews, weighted into the PixelMeter score.
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- DPReview 90/100
The most succinct assessment of the GFX 100S is that it’s capable of producing the best image quality under $10,000, at the time of writing.
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The GFX 100S is Fujifilm’s most compelling digital medium format camera to date, taking the advances of the earlier 100 and squeezing them into a body that’s considerably more compact and less than two thirds the price.
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The Fujifilm GFX 100S is an amazing medium format mirrorless camera.
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With each successive generation of GFX body, Fujifilm has made significant advances, but the GFX100S is by far its most tempting yet.
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The Fujifilm GFX 100S is very possibly the most compelling entry in the medium format space at the moment, and that’s great news for Fuji.
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By all accounts, this camera is a bit slower than its competitors, so I’m not sure I could recommend it to a lifestyle, sport, or even pet photographer.
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The relatively small camera body of the Fujifilm GFX100S, along with the built-in IBIS system, means you can use the camera like any other DSLR, without having to always use a tripod, and this makes it an enjoyable camera to use.
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With the launch of the GFX 100S, medium-format photography has never been quite so compact, portable, easy-to-use or versatile.
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The superb image quality offered by a medium-format model often comes at a cost – and not just a monetary one. While the GFX100S remains expensive, it’s smaller, lighter and easier to use than most cameras of its type, and on the price front it’s over [...]
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Like its predecessor, the GFX 100S isn’t perfect – its autofocus performance may not suit every shooting scenario and its image stabilization doesn’t quite match what it says on the tin, but all that gets trumped by the image quality you’re going to get from this camera.
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The Fujifilm GFX100S uses a stabilized medium format sensor to capture images with stunning resolution and makes only a few concessions compared with the much more expensive GFX100.
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The original GFX 100 was a groundbreaking camera, but the Fujifilm GFX100S takes it all to another level.
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Most importantly, it delivers the best image quality available for photographers who demand that and don't mind the slower performance.
- Photo Review 9.2/10
GFX100S is an ideal choice for commercial and wedding photography, particularly with one of Fujifilm’s excellent prime lenses. The 32-64mm zoom lens is a good match for the camera for ‘walkaround’ shooting, whether it’s street photography or fairly gently bushwalking.
- Australian Photography 8.8/10
Powerful, reasonably priced and with marvellous image quality, the GFX 100S is a home run from Fujifilm.
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This is the new Fujifilm GFX 100S medium format camera. And it is without a doubt, the single best camera that I've ever used.
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The GFX100S is arguably the most accessible 100MP+ digital medium format camera yet, while offering the stellar dynamic range, detail and narrow depth-of-field associated with the sensor size.
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As with all Fujifilm cameras, this thing is just fun to use on top of it all and I think that’s actually pretty important.
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Powerful, reasonably priced, and with marvellous image quality, the GFX100S is a home run from Fujifilm.
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The Fujifilm GFX 100S remains a remarkable camera in 2025, blending medium format image quality with a compact, usable form factor.
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All in all, I love the direction Fujifilm are going in with their medium format cameras.
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If you find yourself in one of those two groups that I have mentioned, I can highly recommend Fujifilm GFX100S. It is an incredible piece of digital imaging, and I am personally a big fan of this camera.
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I think if you're working with high-end clients or agency jobs that require like the highest level of detail, then this camera is definitely for you.
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So to wrap this up, I have very much enjoyed my time with the Fujifilm GFX100S and it definitely delivered images beyond what I was expecting for a number of reasons.
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Fujifilm GFX100S, one beautiful monster. The way Fujifilm and awesome 100 megapixel in such a compact, medium format size body can handle anything, it's unbelievable.
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It is the sweet spot in Fujifilm's current medium format lineup.
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The GFX 100S is not only a technical marvel priced extremely aggressively, it is a camera that performs so close to many full frame and crop sensor cameras that it toes the line of being an everyday camera for many types of photography.
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This has become a much more usable handheld photography machine.
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[T]he 100S is probably one of my favorite cameras of 2021 thus far, and I've really, really enjoyed using it.
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In all areas – build quality, handling, performance, image quality, specification, and price – the GFX 100S excels. Across the board, there is very, very, little to criticise, and much to praise.
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The camera is an ideal choice for commercial and wedding photography, particularly with one of Fujifilm’s excellent prime lenses.
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I absolutely love the camera, I love my purchase and I'm happy with the camera.
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The Fujifilm GFX 100S is not likely to be a camera you rush out and buy spontaneously. You will be in the 10% group and most likely know what you are looking for.
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[T]his is a super impressive camera capable of a lot, and at this much smaller size, this is a 900 gram body, this is totally hand-holdable one-handed if you really want to.
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This is the best value performance camera in its class, perhaps in any class. An absolute game changer.
- KelbyOne Insider 90%
In the digital evolution, certain cameras serve as a reference point in file quality and technology: The FUJIFILM GFX 100S is one of those cameras!
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The Fujifilm GFX100S may not appeal to most photographers, but for someone like me, it earns its spot on my Mount Rushmore for what it allows me to do as a photographer.
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I think this is absolutely unique what you get here. I don't think I've seen a combination of an 80 millimeter medium format lens with such a wide open aperture on a medium format camera before and I think is something where I a million times enjoyed.
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Fujifilm GFX 100S As a photographer who is used to lugging heavy equipment, I found the GFX 100S to be a relatively easy camera to incorporate into my way of working. For me, the benefits quite literally outweigh the negatives.
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So is all the pain in the ass of the slow autofocus and the fact that I got to clean the sensor like once a week and all that, is it worth it? I think it is worth it, however it's worth less than it used to be.
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I've really been enjoying what I've been able to create with this camera, and I think that is the bottom line.
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This thing shoots beautiful images, man, so beautiful. I just love it, and I'm so amazed by the details and the color depth.
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So for me, look, I like it, it's cool, medium format definitely has a future, and I don't want it to go away, and I really want to see Fuji keep innovating in the space, but as of right now, we still have some time to go.
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This is not like lightweight mirrorless camera gear, but anyway, overall, yeah, it's been a great experience on this trip.
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I waited round for the right camera for me and invested in the Fujifilm GFX 100S and honestly I couldn't be happier.
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So what are my first impressions? Well in summary I absolutely love it.
