Cooler Master Leans into Content Creation with New Light, Mic, and More
Cooler Master is making a strong push out of its wheelhouse of computing components and gaming peripherals into enthusiast niches, streaming, and content creation with a line of new lights, mics, keyboards, and headphones.
The company positions its shift as a “bold pivot” from the standard gaming equipment it has made over the last 30 years and, if successful, the new products could make Cooler Master a more well-known name in wider circles.
Cooler Master is introducing three new products specifically designed for streamers: The Stream Lux panel light, Stream Origins capture card, and Stream Lucid microphone.
The Stream Lux is described as a full-spectrum LED light that is designed to provide lighting to any face in from of a camera. Specifically designed to be used in a desktop situation, Cooler Master says that it is ideal for streamers, gamers, and other content creators, and the light it casts is intended to look as “natural” as possible.
The Stream Lucid is a USB-C microphone that Cooler Master says delivers clear, high-quality audio to live streams and videos with little to no calibration. It features a built-in pop filter and the connection via USB-C is makes the mic work in a simple “plug and play” format with PCs, Macs, and gaming consoles.
The Stream Origins is a USB connected (to PC, Mac, or the latest gaming consoles) capture card that is able to capture video at up to 4K and 60 frames per second.
Other New Accessories
Cooler Master also announced a new hybrid wireless mechanical keyboard as well as new headphones.
First, the keyboard — called the MK770 — is the company’s first gasket-mounted keyboard, which it describes as a construction style that offers a cleaner sound profile as well as a flexible typing feel. It also has Kailh Box V2 switches, hotswappable switch capability, and a three-way precision wheel. The MK770 will be available with PBT doubleshot keycaps.
The SH711 and MH731 are two new headphones from Coolermaster aimed at two distinct users. The SH711 headset is more aimed at listening to music, and the company says it is engineered with ANC and a unique dual chamber design with 40mm speakers to deliver premium audio quality in a “luxury package.”
The MH731 is designed “for high fidelity above all” and comes with a detachable boom microphone. It, like the SH711, is a closed-back design and features 50mm speakers that Cooler Master says deliver dynamic sound with “maximum realism.” The company also claims the detachable mic has “broadcast-level” quality for crystal clear audio that is ideal for live streaming and in-game chats.
No pricing or availability were provided at the time of publication.
Image credits: Cooler Master