The most poignant revelations often come at the most unlikely of times. That’s what happen to photographer Elly Heise, who created the touching project #DaughterDoesMyMakeup, a series of portraits of mothers sporting makeup their young daughters did for them.
While the original plan for the series was to simply capture a “fresh perspective on beauty,” as she explained to Bored Panda, the series ended up leading Heise to question the true definition of beauty.
This project, says Heise, is for anyone who feels the need to follow someone else idea of beauty:
I want this to affect people that feel pressured to present themselves in a certain way, in particular women who are conditioned at a young age to spend their lives endlessly trying to meet impossibly idealized standards of beauty.
Image credits: Photographs by Elly Heise and used with permission