Posts Tagged ‘thecamerastore’

The Camera Store and Nick Devlin Test Out the Fuji X-T1 in the Field

If we had to name the most exciting camera of 2014 thus far, Fuji’s X-T1 would probably get the nod (although the Sony a6000 is no slouch). Some call it the Nikon Df done right, others are saying it’s the camera that will finally take the X-Series mainstream, but general opinion about this camera seems to be very good.

There’s only one problem… many of those opinions come from people who haven’t had a chance to use it yet. And since a spec sheet and press release can only say so much, The Camera Store and photographer Nick Devlin decided to go hands-on and take you in the field with this exciting new shooter. Read more…

The Camera Store Shares Its Picks for Best and Worst Cameras and Lenses of 2013

Everybody is coming out with their editor’s choices and best of’s and holiday gift guides, but The Camera Store added another facet to their “best of 2013″… the “worst of 2013.” From lenses, to still cameras to video cameras, take a gander at what was really good and, inevitably more entertaining, what was really bad. Read more…

A Brutally Honest Review of Canon’s New Rebel T5i, the T4i on Placebo

Calgary, Alberta, Canada-based camera store The Camera Store just released this review in which Chris Niccolls takes a look at the new Canon Rebel T5i (also known as the 700D and Kiss X7i). The 1-minute-long video may be the most honest review of the camera yet.
Read more…

Clever Ad Tells the Love Story of a Photog and an Olympus Camera

Creativity and humor score big points with consumers. That’s why photographers, camera companies and camera stores alike often employ one or both to get their customers’ attention. Some of what we’ve seen in the past includes James Hodgins’ Crappy Vs Snappy, Olympus’ ziplock bags of walnuts, and Schick’s razor photo fad.

The above video by Canada’s The Camera Store is another prime example. Instead of making a bland announcement, they decide to film this fun and funny ‘love story’ to let their customers know the store will once again be carrying Olympus brand cameras. Read more…

Funny Stop-Motion Animation Shows the Canon EOS M at the Mirrorless Party

Jordan Drake of Canadian camera shop The Camera Store just published this great hands-on field test of the Canon EOS M. Even if you don’t have 10 minutes to watch the entire review, you’ve got to check out the two short stop-motion animations that start at about 21s and 7m50s. They’re a hilarious (and accurate) sketches that poke fun at how “the Canon EOS M is a little bit late to the mirrorless party” and how the camera has a pretty shoddy autofocus system.
Read more…

World Photo Games: A Humorous Fusion of Photography and the Olympics

Canadian camera shop The Camera Store are the masters of viral photography-related ads (they’re the ones behind the Battle at F-Stop Ridge and its sequel). Now, with the Olympics just around the corner, they’ve released this humorous new video showing an imaginary “2012 World Photo Games” in which photo gear is used for Olympic sports.

The Battle at F-Stop Ridge Continues

Back in May 2011, Canadian camera shop The Camera Store released a humorous advertisement that quickly went viral, amassing millions of views. Here’s the sequel to that video, showing another violent engagement between two groups of well trained photographers.

The Legendary Battle At F-Stop Ridge

This epic advertisement for The Camera Store imagines what would be like if wars were fought with cameras instead of guns. In this alternate reality, massive telephoto lenses and flash(bang)s sure come in handy!

The Battle at F-Stop Ridge (via Reddit)