Return of the Teasers: Canon Korea Teases ‘White World’ Camera in New Ad


Just when we thought we were done with all the teasers, it looks like Canon is picking up where Nikon left off. To be fair, the teaser released by Canon Korea today is an ad, not a video. And chances are there won’t be another ad every other day until the camera comes out… but who knows.

Either way, we have another camera to anticipate, and Canon is teasing this one with the words, “Canon will start from the white world.”

Originally spotted by Dicahub, the teaser talks about a camera announcement in November and shows what looks to be a DSLR hidden under a semi-see through white sheet. When you darken the picture you can see a bit more of the detailing, but still nothing to give away what model this might be.


According to Canon Watch, Dicahub did a size comparison between the teaser image and the SL1 and T5i and it looks like the camera under the sheet is the same size as the SL1, so we might be seeing a followup to the pint-sized shooter. Of course, these are all just educated guesses.

Whatever the ad is hinting at — and we have absolutely no clue what they mean by “white world,” so that’s anybody’s guess — we won’t have to wait long to find out. It’s already November 8th, at worst we have 22 days left until this SLR makes its debut.

(via Canon Watch)

  • Vlad Dusil

    …but is it pure?

  • KJown

    koreans will buy it like crazy i guess.. they love white electronic stuff.

  • Daniel Cely

    my guess, and a very simple one based on that “teaser” is it is just going to be an sl1 in white version. it is not shaped to be a competition to the new Nikon. I really doubt this to be a full frame… let’s see if I’m wrong…

  • 1111111111111111111111

    it´s just a white version of a rebel for the korean market.

  • Nate Parker

    is this another reference to Middle Aged White Guy photographers?

  • facepalm

    will it blend?

  • 553534534

    we had enough black cameras for africans….
    as a white male i want a white camera.

  • Jeremy Madore

    Here’s a cookie, good sir.

  • Jonas N

    For the Aryan race?

  • Kwanon

    It looks like a pice of sht run of the mill Canon. They probably saw Df campaign and thought “what a novel idea! Let us try it for our piece of sht!”

  • Emanon

    Wow I have seen some people get butt hurt over some minor stuff, but I think you win.

  • I told you.

    Vintage 5D at Mark 3 price, here it comes.

  • Bruce Wenner

    How can they be sure this is a new DSLR?

  • Lobstzuz

    look inside the just released canon software (DPP update from today)… :)
    you will find a not existing camera listed there….

  • bmassao

    The EOS M2? A white version of the SL1?

  • t54t4rere

    canon only has to wait for nikon dead…..
    nikon lost 30% of it´s DSLR revenu in the past 6 month…. canon barely 6%.

  • Bruce Wenner

    “it looks like the camera under the sheet is the same size as the SL1″

    Maybe they can discern the shape, but size? I doubt that..

  • pAAp

    “No worries, it’s not ‘pure photography.” I dont know why so much hate for the nikon Df… its a camera like others, in effect is much more: is a little camera compared to d3,d4 with same sensor of a d4. I think is a good thing that nowdays there are so mush choices but small minded people continue to bleat! Dont like Df because you need to bleat everything? go buy a lego camera you do not have the money? go buy a sony a7.. today a lot of choices but .. No worries, it’s not ‘pure photography, it is camera porn

  • r3e3

    this is the yeti……the 7D MK2…. just in time for the winter olympics…. not? :-)

  • Bruce Wenner

    If the Df was $1000 cheaper, we’d be hearing an entirely different story.

  • Jesse Scroggins

    A white SL1. Pass, I’ll stick with my T2i.

  • rqweqwer

    yeah then the DF would be ugly and well priced… now it´s just ugly and expensive.

  • csmif

    please make them stop…

  • J Michael Sullivan

    uh oh! According to wikipedia: “The white background is a traditional Korean color. It represents peace and purity.” Seems Canon is following in Nikon’s recent steps…

  • Poopy

    Probably a 750d: a 700D painted white.

  • MJ Coffey

    That is the question!

  • maynefzb828

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  • CiaPet

    Another stupid retro like the Nikon DF……………dope………

  • Norshan Nusi

    Hulk wants a green camera…

    Well, there’s Pentax for that.

  • Gman

    Canon can’t do retro, unless you’re talking about the tech in their sensors…

  • Chung Dha

    Its EOS M check the lens does not look like the 40mm f2.8 it looks very much like the 22mm f2 STM lens I hope and think it will be a DSLR shaped Mirrorless high end camera with EVF kinda along the lines of the Panasonic GH3. Funny everyone is looking at the body shape but they were showing allot of hinting alone with the lens though.

  • John

    Maybe Canon is announcing their alliance with the KKK.

    Kool Kameras Korporation, of course.

  • PD

    ugly? must have pink flower to be beautyful? you femboy

  • Leif Sikorski

    Looks too big to me for a M2. I wouldn’t be surprised if it’s just another new entry level DSLR.

  • bmassao

    Yeah, I though of that. But the SL1 isn’t that big, so it could be a mirrorless with EVF and DSLR-stylized. On the other hand, I don’t want Canon to announce anything like the Nikon Df in a hurry, so I do hope it’s a new entry DSLR or just a white version of an entry level DSLR currently in line.

  • PD

    yeah and then canon dead buried by sony ^_^ prepare to die soon canoncrap

  • Sterling

    If any camera was $1000 cheaper, we’d be hearing an entirely different story.

  • markz

    idiots, idiots everywhere

    seriously if people are this pasionate about defending/hating brands they need to get a hobby …. like say, photography.

    that thing in your hands…. no your other hand (and put that away no body wants to see that) … yeh that hand, that’s a camera sos stop your yappin and start your snappin

  • Michael D

    Now announcing: I have something to say, but you’re all going to have to wait for it.