PetaPixel

Samsung Could (But Won’t) Build a Digital Medium Format Camera

Remember the strange boxy cameras that were spotted on Samsung’s website a couple months ago? Turns out they were in fact digital medium format cameras, but were developed for “internal purposes” only. In an interview with Megapixel, a Samsung Regional product manager states,

We have the technology to develop a medium format cameras but we are not going to do that because this is not our market. Samsung is a manufacturer that focuses on a broad market – we are not a niche manufacturer like Hasselbald or Lieca [sic]. What you see in the image was developed for internal purposes in order to look into future technologies. At this point we have no plans to release it to the public. We have done similar things with lenses – for example we developed a 1000mm lens for astronomical use – but again just for internal purposes.

Hopefully they change their mind — an affordable medium-format camera geared towards enthusiasts would be awesome.

Interview with Samsung (via PhotoRumors)


 
Get the hottest photo stories delivered to your inbox.
Get a daily digest of the latest headlines:
  • http://www.facebook.com/people/Daniel-Austin-Hoherd/576367461 Daniel Austin Hoherd

    This is probably to experiment with light field photography.  One of the other prototype light field camera rigs I saw online was a hasselblad with an inserted lens array.  Makes sense, the precision isn’t so important and you can test the design easier.

  • Steve VanSickle

    I would LOVE to see someone new get in the medium-format digital arena.