Phase One is Finally Selling the XC Camera Without the $46K Back
Phase One will finally make its medium format travel camera, the XC, available as body-only for those who might already own an IQ4 digital back.
Phase One will finally make its medium format travel camera, the XC, available as body-only for those who might already own an IQ4 digital back.
Phase One has announced the XC Camera, a new travel-friendly all-in-one medium-format system that is the company's most compact digitally integrated camera ever.
Whether you are a working professional or a weekend hobbyist, the thrill of using truly exquisite gear is unmatched. We all work with what we have while salivating over what we cannot, and no matter how old we get, fancy toys never lose their luster. Do we need them? Probably not. Will we ever purchase them? Not likely. Will we spend hours staring at them? You bet. Nothing is as intoxicating to a photographer as good, outrageously expensive glass.
For most, Hasselblad is a name that has been associated with iconic photographs and technical quality -- and a huge price that reflects that. However, has Hasselblad always been a premium photography brand, and why are they so expensive?
Photographer Mark Fore has a classic Hasselblad 500C/M that he would love to shoot digitally, but he didn't want to drop $6,400 on the new 907x 50c with the compatible CFV II 50C digital back. Instead, he picked up a 17-year-old Phase One H20 for less than $600 on eBay, and he couldn't be happier about it.
Fujifilm's GFX series of cameras has already redefined what digital medium format cameras can be with their relatively small price tags and form factors, but the company is just getting started -- it wants to help GFX break into the mainstream by making digital medium format even cheaper, smaller, and lighter.
Hasselblad has just released the ultra-light XCD 4/45P digital medium format lens. Weighing in at just 320g (0.7 lbs) and measuring only 47mm (1.85 in), Hasselblad claims that this 45mm f/4 lens is "the world’s lightest digital medium format autofocus lens on the market today."
If you've been holding out on purchasing a serious digital medium format camera, Hasselblad just gave you 8,000 new reasons to pull the trigger. As of today, the price of the flagship H6D-50c has been dropped from $26,000 to $18,000—a price drop of $8,000, or nearly 31%.
If this rumor turns out to be true, Fujifilm might be the company that makes the biggest splash at Photokina this year. According to a new source, the long-rumored Fuji Digital Medium Format System is only a couple of weeks away!
Earlier this year, rumors began spreading of an upcoming Sony Medium Format camera that would be unlike any digital medium format system on the market. The camera would be 'completely different' and reports claimed it would also be the cheapest digital medium format option out there.
Well, if you found that rumor far-fetched, hold on to your hats, because a 'very good source' is reporting that this rangefinder-styled camera is indeed real... and what's more, it will have some competition when it arrives.
The rumor sites are hard at work when it comes to Pentax's soon-to-be-released medium format shooter, the 645z, and it looks like it paid off. In addition to the leaked photos and details from yesterday, we now have a comprehensive spec list that contains some very interesting tidbits indeed.
Olympus recently filed a patent in Japan for a vari-angle LCD screen. While that's not exactly groundbreaking, the illustrations in the patent appears to show some kind of medium format digital camera. What's more, it looks nearly identical to the Samsung digital medium format prototypes that emerged earlier this year.
Remember the strange boxy cameras that were spotted on Samsung's website a couple months ago? Turns out they were in fact digital medium format cameras, but were developed for "internal purposes" only.