Brands Have No Idea How to Work With YouTubers | The PetaPixel Podcast

Aug 22, 2024

Last week’s “Team Pixel” situation highlighted a widespread issue in the technology space that negatively impacts many reviewers and the people who watch their content.

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This week on The PetaPixel Podcast, Chris Niccolls, Jordan Drake, and I discuss the difficulty brands have with working with media personalities that live outside of the “traditional” publication sphere. We also missed a lot of news over the last two weeks so we recap the biggest stories of August, including Sony launching new HandyCam camcorders for the first time in many years, new info on the Canon EOS R5 Mark II’s dynamic range, and the revelation that almost half of Tamron’s business comes from making lenses that aren’t branded Tamron.

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