As part of a new campaign, Profoto has teamed up with photography pair Justin and Mary Marantz to create a twenty-part video series aimed at educating (and promoting) how best to capture the vital moments of a wedding using TTL lighting.
In case you’re not familiar with the term, TTL stands for Through The Lens metering, and is often used to describe strobe lights that can meter the scene based on what the camera is seeing in order to determine the proper flash output.
For those who have shot weddings with strobes before, TTL lighting is really the only way to go; and up until now, the options have been few and far between, with speedlights being the tool of choice for most due to their TTL capabilities and portability.
So, while informative, it’s fairly clear that one of the motivating factors for Profoto to sponsor this series is promotion of their B1 500TTL monolight released late last year.
The B1 500TTL is the first studio strobe with TTL, and with the help of this series, Profoto hopes to draw some attention from wedding photographers who might want to ditch their speedlights for something more powerful.
Each month, two new videos will make their way out, showing a new, informative behind the scenes of a “must-have” wedding shot. For those of you wanting to dive in right away, we’ve embedded the first tutorial video at the top of this post.
If you’d like to see the full schedule of videos and keep up with the series, you can head on over to the Profoto page dedicated to their project and sign up for the newsletter. Promotional motivations aside, these videos are going to be full of useful information. If they convince you to check out Profoto’s B1 500 AirTTL monolight… well… that’s side effect the company is willing to live with.
(via The Phoblographer)