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Hilarious Valentine’s Ad Shows How Much LensRentals Really Love Their Lenses

For some of us photo types, the enduring relationship we’ll be celebrating this February 14th will be the one we share with our beloved gear. Fortunately, the wonderfully quirky people at LensRentals understand, and have created a hilarious ad that takes “loving” your gear to the literal extreme.

Violins, roses (LOTS of roses), creepy winks, adoring lens testers and misty-eyed repair technicians all play a role in this ad that had us rolling on the floor by the end. One thing’s for sure, LensRentals REALLY loves their lenses. Well, except for the ones they can’t fix… watch the video and you’ll understand.