Startup Turns Animated GIFs Into ‘Moving’ Lenticular Prints

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Lenticular printing has been around for ages as a commercial gimmick, producing untold hordes of postcards, luggage tags and other novelties with images that seem to move when you jostle the shiny surface. (Also, the particularly hideous faux-3D cover for my 1978 high school yearbook.)

Now it’s your turn to get in the act. Gifpop, a Kickstarter-funded startup that  has reached production stage surprisingly quickly, is now selling printing services that turn any animated GIF into a super-groovy moving postcard for $12 to $15.

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Lenticular printing is a visual trick that overlays an image with faceted ridges, which then display different frames of the thing in motion as you alter the viewing angle. Wobble the card in your hand, and you get a rough approximation of animation.

All you need to do to get started is upload an animated GIF or a link to a suitable Vine or Instagram video. Print sizes range from business card to a 5-inch square, and prices are $12 to $15 a pop depending on the size you choose.

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They might don’t qualify as full-on gift material, but a lenticular-print of your favorite GIF could make for a fun stocking stuffer or white elephant (or is it Yankee Swap?) idea. And, just in case you don’t have a suitable GIF in mind, Gifpop has an entire series of prints created by professional GIF artists.

To find out more about the service or order some lenticular prints for yourself, head over to the Gifpop website by clicking here.

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