Nikon and Sony Gaining on Canon in Worldwide Digital Camera Market

Market research firm IDC released its findings about the worldwide digital camera market recently, with interesting details about the current market shares of camera manufacturers. From 2009 to 2010, Canon’s share remained perfectly constant at 19%, while #2 player Sony increased its share from 16.9% to 17.9%. Nikon also grew from 11.1% to 12.6%. The worldwide market for digital cameras is also growing — last year it increased 10% to 141 million cameras sold.

Here’s a detailed breakdown of the current state of the market by IDC:

Worldwide Digital Camera Market Shares by Vendor
Vendor                 2010             2009
Canon                  19               19
Sony                   17.9             16.9
Nikon                  12.6             11.1
Samsung                11.1             10.9
Kodak                   7.4              8.8
Panasonic               7.6              7.6
Olympus                 6.1              6.2
Fuji                    4.9              5.4
Casio                   4                4.7
PENTAX                  1.5              1.7
Vivitar                 1.2              0.7
Other                   6.7              7

If these trends continue, Canon won’t be the 800 lb gorilla in the digital camera market for much longer…

(via Bloomberg)

  • Chase Tralka

    Is there data for just DSLR’s? I think it’d be interesting to see what that data shows.

  • Toni Aull

    You Go CANON!!!!!!

  • Charter Bus Maryland

    Here is Similar Story

    Sony Corp. (6758) and Nikon Corp. (7731) narrowed the gap to Canon Inc. (7751), the world’s largest camera maker, last year after introducing a new lineup of models.

    Sony, the world’s second-biggest camera maker, controlled 17.9 percent of the market, improving from 16.9 percent a year earlier, researcher IDC said in an e-mailed statement to Bloomberg News yesterday. Nikon had 12.6 percent compared with Canon’s 19 percent, which remained unchanged from a year ago.

  • Salz

    I don’t get it. Kodak is on the 5th place, but they only offer some point&shot cameras. Pana offers the best point&shots, some great EVILs and probably the best consumer camcorders on the market and they are on the 6th place.

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