Profoto got into the speedlight game in recent years with its $1,100 A10 and $900 A1X flashes, and now it has unveiled the OCF Adapter: $300 light stand and modifier mount for those products. For a company often derided for its high prices, its latest is may be seen as very much on brand.
Profoto has just announced the new A1X, a "new and improved sibling" to the A1 round-head flash that was announced back in September 2017.
The Godox V1 round-head flash is coming to market despite the loud protests and legal threats of Profoto, which claims its A1 design was stolen (something Godox denies). If you're wondering how the $259 V1 compares to the $995 A1, photographer Robert Hall has a sneak peek for you.
Profoto has been publicly accusing Godox of stealing its A1 round-head flash designs for the upcoming Godox V1, going as far as to send threatening letters to retailers warning them of legal trouble if they stock the V1. But Godox isn't letting Profoto thwart its V1 launch.
The upcoming Godox V1 has drummed up quite a bit of excitement by promising to be a more affordable alternative to the innovative Profoto A1 round-head flash. It has now come to light that the V1 will be priced at just $259, or about 1/4 the cost ($995) of the A1.
Godox is getting ready to launch the V1, its affordable rival to the $995 Profoto A1 round head flash, but it may soon hit a major roadblock: Profoto is accusing Godox of patent infringement, saying the Chinese lighting company copied its A1 designs for the V1.
Profoto made a splash in 2017 by unveiling the A1, its first on-camera flash and the world's smallest studio light. Now a challenger has appeared: the Godox V1 is a new round-head flash that will provide a cheaper alternative.
Controlling and modifying light is a lot of what photographing with studio lights and battery-powered strobes is about. Especially when it comes to portraits, I like to work with my lighting setups so they add something that is not perfect or flat.
A year ago, Profoto launched the A1, its first on-camera flash and the world's smallest studio light. That light will soon have some serious competition: the increasingly-popular Chinese lighting brand Godox is getting ready to announce its own round-headed flash that will compete directly against the Profoto A1.
We all know and love the legendary lighting manufacturer that is Profoto. For decades, they have produced and supported the most durable, powerful, and consistent lighting equipment for professional photographers around the world.
Profoto has just announced the A1, the lighting brand's first-ever on-camera flash. It's also what the company calls "the world's smallest studio light."