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Brides Magazine: Make Sure Photog is Using ‘Cannon or Nikon’



Brides magazine recently published an advice article titled “Essential Questions You Need to Ask Your Wedding Photographer,” and some of the “pro tips” may raise eyebrows among wedding photographers.

In addition to asking about style, backups, copyright, editing, and archiving, Brides says that it’s essential to ask a potential wedding photographer about the technology they’ll be using.

When asked about the gear they use, your wedding photographer “should say either Cannon [sic] or Nikon, which are the most readily available professional cameras available,” says wedding photographer Tiffani Matsuura in the article.


Experienced wedding photographers who shoot with other brands or who have switched to mirrorless cameras in recent years would probably beg to differ.

The article also says that “Your photographer should be able to describe their equipment and lenses,” and that “Your photographer should know their ‘Low Light’ process very well and should be able to describe how they accomplish their signature night look.”

Brides is the same magazine that sparked some controversy earlier this year by telling brides not to feed their wedding photographers. The magazine was first published in 1934 and currently has a circulation of over 300,000.

Update on 12/28/16: Brides magazine has quietly updated the article to read: “Ideally, your photographer would use the most readily available professional camera…”


Update on 12/29/16: Here’s a statement provided to PetaPixel by photographer Tiffani Matsuura:

Due to the overwhelming response of the recent article posted on Brides.com, I would like to make an apology for the misinformation and miscommunication that occurred.

When I was first contacted by Brides.com, it was with the intent to offer some very basic advice for brides searching for their wedding photographer. Knowing full well that many photographers use a variety of cameras, digital or film, to document important memories for their clients, my intention was not to exclude any brands of cameras or equipment, nor offend any fellow photographer. After reading the finished article, I was deeply disappointed that my original intention was not conveyed.

Photographers are a passionate group of talented people that come from diverse backgrounds and use a variety of tools. To the photographers who felt disrespected through this article, I can only offer my most sincere apologies. I respect every photographer’s personal preference which is what makes our industry and craft great. We are able to be innovative, creative, and have a unique voice all to our own. Regardless of whatever equipment a photographer chooses to use, their photography business is ultimately built around their unique vision and artistry.