Facebook is in the process of rolling out a new feature in its Messenger app called Photo Magic. Using facial recognition, it scans through your new photographs, spots the faces of your friends, and asks you if you’d like to send those photos to those friends.
The feature is opt-in, and Facebook’s goal is to help people’s photos not disappear into the void once they’re captured and tucked away on a phone. Sharing photos with a friend or a group of friends only takes a few taps, and the feature will even remind you to share photos whenever it spots your friends in fresh pictures.
The concept is virtually the same as what Facebook launched earlier this year in its standalone Moments app, except now the technology is getting baked into a popular messaging app with over 700 million users.
Photo Magic is being released as an update on Android in Australia today, and iOS will be coming in a few days. Additional countries, including the US, should get the same update in the coming months.