Ricoh Introduces Two New Rugged Cams, Drops the Pentax Name for the First Time


It’s February, which means Ricoh is right on schedule when it comes to introducing the new ‘rugged’ cameras in the Pentax WG line… except they’re not called Pentax anymore. For the first time since acquiring the brand, Ricoh has dropped the Pentax name from these cameras entirely by introducing the updated Ricoh WG-4, WG-4 GPS and WG-20.

Truth be told, other than the re-badge, there’s not all that much difference between these models and the WG-3/WG-3 GPS and WG-10 announced last year, but we’ll go ahead and go over the specs for those interested in adding a tough camera to their collection.

Ricoh WG-4 and WG-4 GPS


Obviously, other than GPS functionality and the front facing LCD/higher price that this functionality entails, the two WG-4 models are identical.

The camera sports the same 1/2.3-inch 16-megapixel BSI CMOS sensor (with sensor-shift stabilization), 4x optical zoom (25-100mm equivalent) lens and ‘tough specs’ — dustproof, waterproof to 45 feet, shockproof from 6.6 feet, freezeproof down to 14°F and crushproof up to 220 foot-pounds of force — as the WG-3 before it.

The main differences come in the form of new colors, user-programmable and shutter priority modes and new mounting options that help the camera keep pace with true action cams like the GoPro. Here’s a closer look at the camera:



Ricoh WG-20


Like the WG-10 before it, the WG-20 is what might be called the ‘budget tough cam’ in the lineup. Specs are less impressive but, then again, the price is a lot nicer too.

Feature-wise, the WG-20 boasts a 1/2.3-inch 14-megapixel CCD sensor, 5x optical zoom (28-140mm equivalent) lens and, again, tough specs in line with the WG-10 before it — those being: dustproof, waterproof to 33 feet, shockproof from 5 feet and freezeproof down to 14°F.

Here are a few more pictures of the WG-20






All three models are set to ship in March, with the WG-4 and WG-4 GPS costing $330 and $380, respectively — slightly more than the WG-3 models did at launch — and the WG-20 costing only $200.

You can already pre-order the WG-4 by following the provided links (we’ll update with the links for the WG-20 just as soon as they go up), and if you want to learn more, just head over to Ricoh’s press room by clicking here.

  • Sam

    Specs on back of camera are a little higher than stated in article. 6.5ft shock proof and 45ft waterproof.
    Where does the discrepency come from?

  • allsome

    Hooray! ACTUAL PRODUCT PHOTOS instead of renders!

    Way to go Pentax… I mean Ricoh.

  • DLCade

    I believe you’re looking at the wrong pictures :) 45ft waterproof and 6.5ft shockproof is printed on the WG-4 photos. Those specs should match.

  • hocir

    I prefer the pics of the new 645D…

  • Rob S

    Ricoh has been clear about plans to do this. if the lens can come off, it will be called Pentax. Everything else will be Ricoh.

  • snapshot1

    How does this not have RAW? Shame.

    I was actually excited when reading this at first. For me it sounds like perfect, small, super rugged put in your pocket/bag when you’re in places you don’t want your DSLR (like hiking, on a bike, in the rain/water, etc) with a great price point. Granted there are no examples yet of the sort of image it takes, but regardless, with no RAW I’ll probably wait for a competitor that will include RAW doing the same sort of camera at that price (and it will happen). Once again, a company purposefully limiting hardware in order to protect product lines above it. As a company you don’t want a consumer taking a photo with a $400 camera that can compete with your $800+ camera line.

  • Rob S

    I doubt they are trying to protect product lines. More likely protecting customer service.

    The WG-3 is currently selling for $200. Ill assume they are not selling at a loss. The sensor and likely the processor in the WG4 appear to be the same as in the WG3. It is likely that the processor in the WG4 cannot shoot RAW as an acceptable frame rate. It is likely getting it to an acceptable RAW rate would increase price, decrease battery and increase size.

    The K-01 is a great camera but one area it is lacking is in RAW performance. It shoots something like 1fps and the buffer fills almost immediately.

    The WG series is aimed at sports and outdoors where frame rate and more importantly sustained frame rate are important. Here are the specs:

    Continuous FPS: 1.5fps, Burst 12-14 FPS for up to 30 frames (5M or 4M)

    So to get a high frame rate they have to cut it down to 5MP from 16MP. And that is for jpeg. The RAW rate would probably be .5fps or worse at 16MP. No imagine the outcry from folks – most of whom don’t even have RAW software on their computers – when they can’t shoot RAW any faster.