stockvideo

How to Use Stock Video in Your Next Marketing Campaign

Your customers are hungry for video content. And their need to feed is increasing every year. With video-based social media apps like Instagram and TikTok taking a commanding lead over traditional social media, the need for a constant video presence is more important than ever for your brand.

Over 1,500 Free 4K Stock Video Clips, All Courtesy of a Single Cinematographer

Mitch Martinez is a Philadelphia-based director of photography and cinematographer. Over the past 2.5 years, he has been working on building a free library of 4K stock footage. Since its inception in January 2013, the collection of clips has become an impressive resource: the 1,500+ clips have been downloaded over 300,000 times, and they been used by some of the largest companies in the world.

GoPro to Launch New Video Editing App and Content Licensing Portal

GoPro has reason to celebrate, as shares of the company’s stock rose 1.23% and revenue for their second fiscal quarter increased by 72%. The company is looking to build upon this momentum with ambitious new initiatives: GoPro has a mobile video editing app in the pipeline, and it's also launching a content licensing portal that helps GoPro users monetize the content they create.

Getty Critics: Poking Fun at Flawed Stock Photography

Art directors Andrew MacPhee and Bart Batchelor are intimately familiar with Getty Images' massive stock photo library. Over the course of their careers, they've had to dig through tens of thousands of photos to find ones that would do for whatever campaign they were working on.

But for every "right one" they found, there were hundreds of "wrong ones." And for every hundred "wrong ones" there were at least one or two that were downright hilariously absurd. It seemed only right that these ridiculous stock photos be shared with the world: thus was born Getty Critics.

Creative Ad Tells a Beautiful Love Story Using 85 Seconds from 105 Stock Videos

AlmapBBDO, the ad agency behind the touching Getty ad "From Love to Bingo," are at it again. Last time they spent six months picking 873 stock photos out of 5,000+ options to create an award-winning one minute video.

This time Getty asked them to do the same thing, only using the agency's massive video archive instead. The resulting video is, dare we say, even better than the "Love to Bingo" ad.