Flashback’s New Analog-Inspired Half-Frame Digicam Is All Grown Up

Flashback has announced the One75, a new reusable digital camera that promises to bring the spirit and vibes of a classic half-frame film camera.

Unlike the Flashback One35 V2, which is effectively a “non-disposable disposable camera,” the One75 employs a more premium design and build quality.

While the $119 One35 V2 is predominantly plastic, the One75 features an aluminum and brass body, including stylish brass buttons on the top deck. The One75 also has a top OLED screen, something the One35 lacks, and a tripod mount, another feature the One35 omits.

Given that the One75 is inspired by classic half-frame cameras, it’s little surprise that its built-in viewfinder uses a portrait orientation rather than a more traditional landscape one.

As for the camera’s specs, it has a 13-megapixel digital image sensor, although Flashback doesn’t specify much else about the sensor, including its size. The company also doesn’t say anything about the built-in lens, other than that it has a thread to accept filters and other accessories. PetaPixel has reached out to Flashback for more information and will update this story accordingly if any arrives.

Flashback has shared other interesting details about the One75, including a built-in, old-school xenon flash. This means that photographers can recreate that classic flash look, something the relatively more common LED “flashes” on many new compact cameras cannot do.

The One75 also includes a self-timer, double-exposure mode, a replaceable glass lens protector, a rechargeable battery, internal storage, and RAW photo export (DNG files to PC or Mac only, not a smartphone). The camera recharges via USB-C, and Flashback says it should shoot through “around 15 rolls per charge.”

For those unfamiliar with how the One35 works, the One75 likewise has digital “film rolls.” The camera works alongside a phone (or computer), and that’s the only way that users can actually view their images. Photographers capture up to 27 shots per “roll,” and then transfer them to the app. In Digicam mode, users can view these images instantly in the app. While a “Classic Mode” recreates the waiting game associated with real-world analog photography, making users sit on their hands for 24 hours before they can see their shots. The app is free, by the way.

The Flashback One75 also includes built-in film types, another way it emulates the experience of film photography. It offers eight built-in styles, and users can also customize their own.

Pricing and Availability

The Flashback One75 is available to preorder now for $179 in brushed aluminum and “noir” colorways, with shipping expected before Christmas. For a limited time, users can also get a free vegan leather case with the camera, which is $23 separately. While the camera is compatible with add-on accessories, none are available yet, and there are no details on what they will be.

While retailers like B&H don’t yet offer the One75 for preorder, it should be available soon.

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Image creditsFlashback