Adobe Is Optimizing Its Tools for RTX Spark, Furthering Commitment to PC
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Adobe has announced that it is expanding its collaboration with NVIDIA by specifically optimizing its flagship software tools for RTX Spark, NVIDIA’s new AI-focused Arm chipset designed for laptops and compact computers.
RTX Spark is a new system-on-chip developed by NVIDIA and MediaTek for Windows that promises high-performance graphics and AI processing, primarily in laptop computers. The promise is output on par with mobile RTX 4070 graphics performance along with the ability to handle large language models on-device.
Adobe’s announcement is a further commitment to the partnership with NVIDIA that started back in March, which included GPU acceleration for media ingestion and intelligence in Frame.io, as well as ongoing work around Adobe Substance 3D, Adobe Firefly Foundry, and 3D digital twin workflows, Adobe says.
Now Adobe says it is optimizing Photoshop, Premiere Pro, and Substance 3D to take full advantage of RTX Spark.
“Creative workflows are more multimodal than ever, with many projects spanning images, video, audio, motion and 3D, making performance critical to helping creatives stay focused on their ideas and craft,” Deepa Subramaniam, vice president of product marketing for creative professionals at Adobe, says. “By partnering with NVIDIA to optimize Photoshop, Premiere and Substance 3D for RTX Spark and accelerating Frame.io in the cloud, we’re delivering the performance creatives need to bring their ideas to life.”
Adobe says that the optimized versions of these apps will deliver up to 2x faster performance across AI tools, editing, color grading, and effects processing.
“AI agents are helping creators unlock deeper and richer workflows using the Adobe applications they know and love,” said Jason Paul, vice president of local AI at NVIDIA. “Powered by RTX Spark, Adobe’s optimized tools deliver up to 2x faster performance to accelerate these new workflows.”
The move follows Adobe’s recent pattern of being far more vocal about its support for Windows than macOS. While the company develops and optimizes for both, it is a far more public cheerleader for PC than for Apple computers.
While RTX Spark was announced earlier this year, interest has renewed in the wake of Microsoft’s full launch of the Surface Laptop Ultra, its $2,600 competitor to the MacBook Pro that relies on the new chipset.
Image creditsNVIDIA
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