The folks at AwesomenessTV are paying homage to “Instagram Bros” and their quest for the perfect coffee cup photo. You know the one: a crisp white cup sitting on a reclaimed wood table next to your passport, a copy of Kinfolk magazine, and some sort of Apple device.
These ‘effortless’ Instagram photos take a surprising amount of … well … effort. And AwesomenessTV enlisted the help of YouTube personality Jimmy Tatro to parody just how ridiculous the quest for the perfect coffee cup photo can get.
Check it out for yourself below… amusement may vary: