New 35mm Vivitar Camera Targets Really, Really Old People

This is either marketing at its best or worst. Vivitar has a new site and infomercial for a plastic 35mm film camera for $10. Who would buy such a thing? Probably really, really old people who aren’t reading this blog.

Check out the mind-boggling infomercial:

The new camera has some groundbreaking features that Vivitar seems to be super excited about. The camera shoots onto film, helps you make real photos, allows you to avoid using confusing technology, includes a built-in flash, uses a single push of a button, and has automatic film advance and autofocus. Wow!

If you’re not convinced yet, here’s another little image showing why this new camera is better:

Amazing! Welcome to the future.