Phase One Launches Its New XF Camera System: New AF, Touch UI, and Modular VF

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Phase One today unveiled its new XF Camera System, a major redesign of its digital imaging offerings. The system features “robust, aerial-grade mechanics, advanced electronics, a new autofocus platform, new modularity options, new software and customizable touch controls.” Basically, Phase One wanted to craft a new system that can stay relevant long into the digital age.

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There’s a new user interface based on “Scandinavian design principles” that combines dials, keys, and touchscreens for a smooth and seamless experience for the photographer. Two touch screens are available on the camera: a 1.6-inch grip screen and a 3.2-inch retina touch screen on the back.

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Paired with the new Phase One Camera OS, photographers will be able to upgrade the interface, which will evolve depending on feedback from customers. You’ll also be able to customize the interface to your needs using the new Capture One Pro 8.3.

The cameras will feature a new autofocus system as well: a patent-pending in-house AF system named the “Honeybee Autofocus Platform.”

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Phase One is launching a new full frame IQ3 80MP digital back with the system that can do exposures of up to 60 minutes.

There’s also a pair of new Phase One Schneider Kreuznach Leaf Shutter lenses, the 120mm and the 35mm, both of which are designed for future resolutions of 100MP+. The XF system also supports Phase One’s 60 legacy lenses.

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The viewfinder of the XF Camera system is modular. Photographers can shoot with a new 90° Prism viewfinder if they wish, or they can swap it out for a new waist-level finder in the XF system. There’s exposure measuring in the waist-level viewfinder thanks to the new AF system’s light metering capabilities.

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Here’s a short video introducing the new XF camera system:

You can purchase XF system equipment starting now. The XF body with a IQ3 80MP back, a prism viewfinder, and 80mm Schneider Kreuznach lens will cost you $48,990. The new 35mm and 120mm lenses each cost $6,490.

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