The Story Behind a Viral Great White Shark Photo

This photograph of an underwater camera being held up to a great white shark has been making the rounds on the Web over the past week. It was captured by a group of filmmakers who were shooting off the coast of South Australia.

Filmmaker Dave Riggs and his crew were filming for an upcoming episode of Discovery Channel’s Shark Week (which kicks off on July 5th, 2015) when they came across “one of the most remarkable animals I’ve ever seen,” Riggs says.

Crew member Luke Thom managed to capture a great shot of the curious 13.5-foot female shark coming up to the boat for a “sniff”:

Here’s a short behind-the-scenes video of the encounter that the Discovery Channel is now using as a promo for Shark Week:

(via Discovery News)

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Image credits: Photograph by Luke Thom/Discovery Shark Week, and video by the Discovery Channel