PetaPixel

Poppy Turns Your iPhone Into an Easy-to-Use 3D Camera and Display

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Remember the old ViewMaster toys? All you had to do was put in one of the special cartridges and you could go “sightseeing” in 3D. A new invention by entrepreneurs Ethan Lowry and Joe Heitzeberg harkens back to the old ViewMaster days, only instead of a cartridge, you have your iPhone — and instead of just viewing 3D content, now you can capture it as well!

Poppy is a no-batteries-needed optical device that turns your iPhone 4, 4S or 5 into a 3D camera and display capable of capturing and viewing stereoscopic 3D images and video. Here’s a quick Kickstarter intro by Lowry and Heitzeberg:

As you can see, you don’t need any special equipment or batteries or even skills to use it. Just slide your phone into the slot and either watch a 3D video (from, say, YouTube) or flip the end and snap/record 3D creations of your own using the corresponding app.

You can control the camera from the exposed volume buttons at the top, and navigate your phone using the thumb cutouts on the bottom.

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The possible uses of a device like this are endless — from real estate photography to bragging rights when you’re the only one of your friends to capture a meaningful moment in 3D. The creators are most excited, however, to see what uses you all come up with for Poppy.

To do that, they first have to get it funded though, which is why they’ve taken to Kickstarter and set a goal to reach $40,000 in the next 29 days. So far, they’ve amassed almost $13,000 and received attention from almost every major tech blog — it looks like the campaign will indeed be successful.

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Pledge levels range from $1 for a big “thank you!” to $1,200 for one of two original 3D printed prototypes of Poppy, but getting your own will only cost you $50. You can also opt for a Poppy “plus” package that includes a neck strap and carrying case for $60, or a limited pre-production model for $300.

To learn more, spread the word, or support the campaign yourself, head over to the Poppy website or Kickstarter by clicking on the corresponding links.


 
 
  • Will Rockwell

    Sorry fellows, I beat you to it by two years, and without a Kickstarter campaign

    https://www.etsy.com/transaction/89327469

    regards– Will Rockwell

  • ziplock9000

    Is this website now just about the iPhone and nothing about photography any more?

  • Jason Wright

    Very nice. We have all made one like that. Yours doesn’t have the Mirror splitter to TAKE 3D photos though does it?

    I’ve backed the Kickstarter simply for the 3D mirror rig rather than the viewer.

  • Will Rockwell

    yes, the mirror rig is a great innovation. My device was made just to view 19th century stereo images